Bros Being Basic features a slew of dudes partaking in trademark basic bitch behavior on Instagram, complete with perfectly predictable (and sarcastic) hashtags. They are totally spot on, which makes me think that these guys are maybe starting to see the allure of all those yoga poses and pumpkin spice lattes. Being basic feels good, doesn’t it bros? Yes, one could say that it’s sexist or snarky, but it’s also hilarious, and I feel zero shame in enjoying it while simultaneously laughing at my own basic tendencies. We can all be in on the joke together, okay? After the jump, a few gems from the bros’ Instagram feed. Keep reading »
When Yogi Dan Abramson started doing yoga to help recover from a back injury and realized it was total game changer, he embarked on a mission to inspire more dudes to get their downward dog on. While yoga has always been for everyone, the last few decades have seen it increasingly associated with Lululemon-wearing rich ladies. To change that, Abramson created Broga Mats, a series of yoga mats and accompanying bags designed for men’s bodies and adorned with quirky designs reminiscent of things like burritos, lumberjacks, and trees. Keep reading »
An Indiegogo campaign has launched to finance SmartMat, a yoga mat that talks to you and corrects your posture. It looks like your average yoga mat, but it’s equipped with seven pounds’ worth of sensors and technology that connect with a SmartMat phone app via Bluetooth. The app adjusts its measurements based on things like your gender, height and weight. Then — and this is the cool part — the mat instructs you through a private yoga practice in your own home.
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Yoga already has lots of known benefits, like better posture, flexibility and physical health, but now we can add something new to the list: increased brain function. According to new research through the University of Illinois, practicing hatha yoga three times a week helps you think more clearly, especially compared to stretching or toning exercises. The study examined a group of 100 people aged 55-79, and found that the 61 of them who practiced hatha yoga at least three times a week for eight weeks showed major improvement in ability to recall information, mental flexibility, and task-switching. The members of the group who did stretching and toning exercises for eight weeks instead of yoga showed no significant change in their cognitive abilities. The researchers controlled for other factors like gender, age or other demographic circumstances, so it’s pretty clear that yoga is the direct cause of the improvements. Keep reading »
If you live in Manhattan, a new app called PRIV will send beauty, fitness, or wellness pros right to your apartment within an hour. Through PRIV, you can request a personal trainer, yoga instructor, masseuse, hairstylist, manicurist or aspray-tanning pro to pay a house call (or even visit your office). Essentially, it’s like the Uber of beauty and fitness. Where was this service during all my high school sleepovers? Considering how far ahead I have to call to get a hair appointment in New York, this app is a potential lifesaver. I keep daydreaming about how nice it would be to ring up a manicurist and have my nails done while I sit on the couch watching Netflix, or have a yoga instructor pay me a visit when I’m in a funk. Scrolling through the app is like looking at a shopping list of available certified professionals in your vicinity. The pros have profiles posted that share their work history and talents, and service is available 24/7. The app itself is free, and each service has a set price listed when you choose it, including tip, which is a far cry from that awkward moment at the end of a salon appointment when you find out a surprise fee has been tacked onto your bill. PRIV intends to expand beyond Manhattan to the rest of New York City shortly (come visit me in Brooklyn, PRIV!), and services will be available in San Francisco, LA and Miami by 2015. Sounds like a sweet deal to me. New Yorkers, have any of you tried it? [PRIV]
You know that moment when you’re trying to get into downward dog, only to be interrupted by your actual dog? Apparently, it’s pretty much an epidemic among yogi pet owners. Whether yoga is your thing or not, it’s hard not to giggle at these pets stealing the show while their humans are trying to get their namaste on. [Huffington Post]