Frisky RSS Frisky on Google

yaz

Items tagged yaz:

Yaz Birth Control Promised Too Much

 

The old Yaz commercial that overstates the drug’s benefits.
We’ll post the new ad ASAP!

Back in October, the Food and Drug Administration demanded that Bayer Healthcare Pharmaceuticals say goodbye to the claims made in previous Yaz birth control pill commercials. As it turns out, Yaz isn’t approved to cure pimples or PMS, so the FDA and attorneys general from 27 states have required Bayer to correct previous marketing with a new $20 million ad campaign, which we’ve started seeing on TV. “You may have seen some Yaz commercials recently that were not clear,” an actress says in the new corrective commercial. “The FDA wants us to correct a few points in those ads.” Along with clarifying that the contraceptive pill won’t maintain clear skin or treat PMS, the new ads also point out the potential health risks associated with the drug, which were downplayed in previous ads. The whole thing comes across like an embarrassing, “Oops! We messed up big time!” apology from Bayer. We’ll put up the new commercial as soon as we can! [New York Times]

Comments (9)
Bookmark and Share

Yaz Is Not A Miracle Drug

You won’t be seeing Yaz birth control ads on TV anymore—or at least not the ones that the pharmaceutical company Bayer has been using. On October 3, the FDA issued a warning letter to the company, telling Bayer its ads overstate the benefits of Yaz. While the drug is approved for symptoms related to treatment of premenstrual dysphoric disorder, or PMDD, it is not approved for the treatment of the less serious premenstrual syndrome, or PMS. Similarly, Yaz is approved for the treatment of moderate acne, but the FDA said the ad suggests it is approved for acne of all severities. Just another reason not believe everything you hear on TV. [Medical News Today]

Comments (0)
Bookmark and Share

frisky chatter
frisky poll

frisky friends