Tag Archives: william rast

First Look: William Rast For Target

Target‘s latest collaboration is out. The tomboyish denim line William Rast created men’s and women’s looks for the retailer, and to be honest? Yawn. Except we can’t help checking it out simply because Justin Timberlake helped launch William Rast, and since that man has a knack for making anything sexy …

On the other hand, the looks seem classic and basic, which is something you can always use, right? What do you think of the vibe? [Independent] Keep reading »

Justin Timberlake’s William Rast Teams With Target

Having perused the men’s section at Target a few times, I’ve come to the conclusion that male shoppers of the retailer like their clothes boring and tame. Khakis, striped polos, and cargo pants abound. The section is nothing like the women’s department, where Target has figured out how to cater to the soccer moms and cheerleaders, while also offering avant garde designer wear for the style geek on a budget. Target’s collaboration with Justin Timberlake‘s William Rast will take the men’s department and women’s to the next level, though. William Rast, which Justin founded with his friend Trace Ayala, is known for its biker-influenced clothes and jeans. The label offers a rock star edge that also has that laid-back L.A. vibe, so it will be interesting how this attitude translates for the Target customer. At least on Dec. 19, when the collaboration collection premieres, Target will have more than a graphic T-shirt to offer to their fashion forward male customers. And I might finally be able to get a William Rast leather jacket, which normally retails for almost $400. [WWD] Keep reading »

Poll: Would You Wear This?

Last night at the fashion show for Justin Timberlake & Friends’ line William Rast, a Snuggie-like cape appeared, paired with a plaid shirt and jeans. Would you wear something that resembles a Snuggie in public? Keep reading »

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