Tag Archives: white day

Happy Black Day!

Think we have too many lame romantic holidays in the U.S.? Don’t visit South Korea. There, marketers have cooked up even more days to make single people feel bad about themselves. White Day, on March 14, is when men give gifts to women. (Local custom dictates that women give men presents on Valentine’s Day.) Black Day is today, and it’s when singles wear dark colors and commiserate over meals of black food, the favorite being Chinese-style noodles topped with a thick black bean paste sauce. Yum. If Valentine’s Day, White Day, and Black Day aren’t enough for you, there’s Green Day in August, but it hasn’t gotten much traction. Celebrating Green Day involves drinking cheap liquor from green bottles and walking in the woods. [Reuters] Keep reading »

Japan Is For Lovers

Sure, from square watermelons to batteries that run on pee, Japanese culture can seem a little backwards to us Americans. On Valentine’s Day, traditionally, Japanese women give the men they’ve had their eye on chocolates. Then a month later, on White Day, the men have the same opportunity to gift give. While the holiday pairing sounds middle school-style romantic, it doubles the amount of days singles want to die. But luckily, Tokyo-based cosmetics marketers Hime & Company understand that flying solo is hard to do. In addition to sick days and vacation, the sensitive CEO, Miki Hiradate, offers his employees paid leave after bad break ups: up to the age of 24, you get one day a year, 25-30 years of age get two days, 30 and up’s get three days, plus two extra mornings off for everyone to shop away their sorrows! It’s like the man knows we want to curl up and cry while surfing the internet for cute shoes. Keep reading »

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