Tag Archives: vintage

These Vintage “Ideal Love Mate” Trading Cards From 1941 Are Delightfully Sexist

There’s a guy at the Brooklyn Flea Market who sells an impressive and ever-growing collection of vintage/retro kids toys and collectibles, including action figures, matchbox cars, wind-up toys, Garbage Pail Kids, the random remains of long forgotten rock collections and the like. It’s fun to sift through everything he’s got, either to get nostalgic about the toys of your own youth or to marvel at what older generations amused themselves with.

For example! The pack of “Your Ideal Love Mate” trading cards I snagged for $20. Produced in 1941, I’m not entirely sure if they were dispensed one at a time out of some “fortune telling” vending machine or if people purchased them in sets, but regardless, each card (there are 30) shows a photograph of a woman, usually glamorous but occasionally homely, alongside a personality description that makes her best suited for the card’s owner. (I presume these were made for men — or, you know, secret lesbians. Also, there was indeed dude versions of these trading cards for women to collect.) The personality descriptions for these “ideal love mates” are hilaaaariously archaic, noting such attributes as “knows when to be restful when you are tired,” “will devote her life to reforming you,” and “she’s a pal and a sport whether she can shop at Worth’s or Woolworth’s.” My plan is to frame a few of my favorites and put them by the toilet for guests to giggle at while they poop. But first, I have scanned a few for you to see! Which “Ideal Love Mate” would you be?

Gift Guide: For The Vintage Lover

These vintage-inspired gifts are sure to delight that friend of yours with a hardcore nostalgia streak.

Frisky Q&A: Secrets In Lace Co-Founder Daniel Whitsett On Classic Looks, Body Positivity & Vintage Style Icons

Daniel Whitsett

Lingerie brand Secrets In Lace turns back the clock to a time when lingerie was beautifully made to last. The brand is the world’s largest seller of 100% nylon stockings, which are manufactured on the same machines once used to make the high-quality stockings of the 1950′s. Secrets In Lace also sells garter belts, bullet bras, and countless other vintage-inspired pieces (including designs inspired by Bettie Page and Dita von Teese) that are made with functionality in mind – just like they were in the 50′s and 60′s. I love the idea of spending my days toiling through the modern world in a modern dress with a classic garter belt underneath that nobody knows about but me. It’s definitely a refreshing trade-up from today’s trendy, poorly made tights that I so frequently fall victim to at the mall. The company’s first store opened in Virginia 1984 and expanded to a mail order operation in 1995, which launched it into a worldwide legend. There is something so undeniably elegant about this type of lingerie and it’s amazing to see such an important a piece of sartorial history preserved in a world that tends to favor the next big (and cheaply made) thing. Daniel Whitsett, president and co-founder of Secrets In Lace, answered a few of our burning questions about the brand’s curvy models, what makes nylons stockings so special, and how to choose quality lingerie. Keep reading »

This Vintage Pin-Up Runway Show Is The Stuff Fashion Dreams Are Made Of

This year’s Lingerie Fashion Week in New York coincided with the 75th anniversary of the invention of nylon stockings, and the pin-up inspired lingerie line Secrets In Lace celebrated with a vintage runway show and burlesque performance. From the sounds of it, the show was the kind of fashion celebration vintage dreams are made of — models walked the runway to live jazz music, burlesque star Angie Pontani performed, and a host of curvy models rocked Dita Von Teese’s nylon line, which is manufactured on the machines that created the original nylon stockings of the 1940s. It’s so refreshing to see a fashion show that highlights the female body as is without the body image-crushing restrictions of most modern runways. Vintage fans, click through for highlights of the show! [Image via Thorsten Roth]

I’m Kind Of Obsessed With These Vintage Street Style Photos

When photographer Joel Meyerowitz delved into his work in the ’60s and ’70s, he aimed to capture everyday life in New York City, but he also just happened to record some amazing street style that has my little vintage-loving heart doing backflips. The New Yorkers in his images wear trends that have since gone out of style and come all the way back around to cool again, and they look totally chic while doing so. You can check out the full gallery here for a little summer inspiration! Keep reading »

Etsy Spotlight: A ’70s Sun Hat For Instant Glamour

There are so many reasons to get in the habit of throwing on a big sun hat on bright summer days. It protects your skin from sun damage. It hides the epic frizz that is a fact of life for many of us this time of year. It adds a major dose of glamour to your outfit. Not convinced? Check out how gorgeous this vintage, ’70s sun hat looks with red lipstick. I want to wear it while lounging on an outdoor chaise lounge and sipping a mint julep. Must. Make. This. Happen. [$22, Roselein Rarities]

  • Zergnet: Simply Irresistible

  • HowAboutWe

  • Popular