When 13-year-old Mckenna Pope asked her 4-year-old brother Gavin what he wanted for Christmas, he answered “a dinosaur and an Easy-Bake Oven.” Best Christmas list ever, right? But Mckenna soon found out that getting him a living, breathing dinosaur would be much less complicated than getting him an Easy-Bake Oven, thanks to the gender-specific way Hasbro markets the popular cooking toy. Boys, it seems, aren’t supposed to want Easy-Bake Ovens.
As Mckenna did more research, she “found it quite appalling that boys are not featured in packaging or promotional materials for Easy Bake Ovens,” and she found the implications even more disturbing: “I feel that this sends a clear message: women cook, men work.” So she decided to do something about it… Keep reading »
Mommie Dearest is The Frisky’s new biweekly column about being a mama.
I have a love/hate relationship with catalogs. There are some that I love to flip through and pretend that I have the money to burn. Who wouldn’t want her own cotton candy machine, night vision goggles, or handcrafted teak patio furniture? (I don’t even have a patio.) The holiday season provides me with an ample supply of these catalogs, depositing no less than three catalogs a day into my mailbox. However, they’re not all fantasy furnishings and expensive gadgets. The majority of the catalogs I receive actually cause me to roll my eyes, gnash my teeth and fill my already stuffed recycling bin to the brim: toy catalogs promoting tired traditional gender stereotypes. Keep reading »
You can’t walk through my home barefoot without stepping on a colorful, sharp piece of plastic at least once. Yes, we are one of the families that helps ensure that Lego’s sales and profits continue to rise in an economy where many toy manufacturers are struggling.
And apparently, we’re not the only ones: Lego is crediting a recent boost in sales to a bunch of new customers — specifically, girls. The 36 percent profit seen in the first half of 2012 is being attributed to Lego’s newest line, Lego Friends, which is targeted towards little girls. Lego Friends includes “Lady Fig” (lady figurine) characters that accompany a variety of sets from a beauty shop to a café, all heavily saturated in pink. Lego Friends are a departure in how Lego has marketed their building blocks toward girls in the past, despite the paltry representations of girls seen before. I can’t be the only one who remembers this ad from the 1980s? Keep reading »
Silly toys may be child’s play, but that doesn’t mean they aren’t big business. Here are 11 of the dumbest items that, in the hands of children, turned into pure gold for the people who sold them.
These goofy wristbands are just silicone rubber, formed into shapes. That’s it. A pack of 24 sells for around $5 and was invented by Robert Croak, who told CBS news in 2010, “I definitely feel like I’m one of the luckiest men alive.” Seeing that this invention has led to a fortune estimated at $15 million, we’d say that sounds about right. Read more …
I’m of the opinion that the sooner kids figure out how the whole eating/farting/pooping cycle works, the better. Kong Suni, the gassy baby doll sweeping South Korea, does just that. Designed to help with the potty training process, this apple-cheeked doll eats cereal, farts when you press her tummy and eliminates waste in a tiny commode complete with an adorable little poo poo. Because poop is cute in Korea! Best part is, Kong Suni passes gas on command (a skill I have yet to master). I would have killed to have a doll like this when I was a kid. My Cabbage Patch Kids didn’t do anything on command. But I suppose that was what my little brother was for. [The Stir]
This is a “Playtime Belt Buckle” that’s currently for sale on Etsy. It is composed of a totally functional Etch A Sketch, and I don’t know about you guys, but I’ve never been so keenly aware of the erotic qualities of those little nobs before. Damn. [The Daily What]