Apparently Topshop, Chanel, Louis Vuitton, and Forever 21 aren’t doing too badly in the recession, even as their peers are experiencing millions of dollars in losses. A WWD survey of a 100 luxury industry experts came up with those four brands as the most likely to succeed in this economy and, as you can see, there’s quite a disparity in price points. We understand why Topshop and Forever 21 will do well—they’re on trend, fun and dirt cheap—but Chanel and Louis Vuitton need a little further explanation. Why Chanel and LV, not Prada and Dior? What is it about these particular $3,000 bags that makes them relatively recession-proof?
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