Tag Archives: the impossible project

Polaroid Film Is Back!

Polaroid film, which disappeared from the market when the company stopped producing it a couple years ago, will be for sale once again on Thursday. After the sad news about Polaroid’s disappearance surfaced, The Impossible Project bought an old Polaroid plant and vowed to make the film once again and better than ever. That they seem to have succeeded may sound like a mere moment in whimsical kitsch, but it’s actually awesome news for anyone who likes to look really good in pictures. We don’t know exactly what it is about Polaroid film, but it’s basically the most flattering medium ever conceived. Think back on the Polaroids of you that are floating around and we think you’ll realize there’s nary a bad one in the bunch. Recapture your photogenic side at the-impossible-project.com this Thursday. [NYLON] Keep reading »

Success! Hipsters Save Polaroid!

It’s been weighing heavily on many a hipster’s soul that one of their favored methods of capturing narcissism—the Polaroid camera—would come to a bitter end when Kodak announced that they would be stopping production of the product. Peeps were so upset that Urban Outfitters even launched a campaign with The Impossible Project, a group lobbying to bring Polaroid back. Keep reading »

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