tan

This Is What It’s Like To Get A Spray Tan When You’ve Been Happily Pale Forever

My whole life I’d always just accepted that I would never look Beachy And Sunkissed and I told myself I didn’t care because I didn’t. But there’s still that part of a lot of women that wants to know how the other half lives. More »


The Tannest People In The World

We get that having a tan can feel good, especially in the summer.  But most of us don’t understand Tanning Mom’s desire to obtain that leathery shade of brown. And then there are others for whom Patricia Krentcil is a tanning icon.

Trish Paytas — you might remember her from an episode of “My Strange Addiction” –… More »


Poor Jennifer Lawrence Got The Aggressive Spray Tan Treatment

Whoever is in charge of Jennifer Lawrence’s skin color (is it you?) went a little/a lot spray tan-happy on the poor girl before the Academy Awards Nominations Luncheon, which left the Jen we know and love looking less like her peachy self and more like the Oscar statuette we hope she wins. She looks terribly… More »


What A Difference A Tan Can Make

Sunday night, Hayden Panettiere showed up to the American Music Awards looking rather … different than usual. It took me a minute, but I finally realized what had changed.  Hayden had discovered dark eyebrow pencil and has eschewed her California tan. Here, she’s wearing pencil in a shade or two darker than her normal brow… More »


Be My Boyfriend: Bodybuilder Who Forgot To Apply Fake Tanner To His Face

Dear Number 49,

Congrats on making it to the Super Heavyweight finals at the Arnold Classic Europe in Madrid this weekend! That’s awesome! I’m sorry that you didn’t win, but still, you were the star of the show. I wish I could say you were getting attention for all your hard work and… More »


Please Explain: Why Can’t I Get A Tan?

Each summer, as I dare to don the shorter garments in my closet, I’m taken back to junior high gym class. Playing kickball and running laps with no athletic ability was pretty humiliating, but worse was doing it as the most pallid, Gollum-like adolescent in the gym. As classmates caught sight of my near translucent,… More »


When Weird Tan Lines Happen To Celebrities

When “Jersey Shore”‘s Deena Cortese was arrested for disorderly conduct and public drunkenness this past weekend, we discovered she was guilty of another offense: Crazy tan lines. How did she get that design on her butt? Also, why was she wearing slippers in public? And cuddling with a giant stuffed animal? I guess we’ll have… More »


The Tannest People In The World

We get that having a tan can feel good, but most of us don’t understand Tanning Mom’s desire to obtain that leathery shade of brown. And then there are others for whom Patricia Krentcil is a tanning icon. Trish Paytas — you might remember her from an episode of “My Strange Addiction” — doesn’t get why… More »


Help Me Find A Natural-Looking Self-Tanner That’s Right For My Fair Skin! (Snooki And John Travolta Need Not Apply)

I wouldn’t know if I could tan naturally because I’ve never actually tried. Aside from the fact that, you know, the sun wants to give you cancer and shit, I’m just not someone who has ever liked to bask outside and broil. My brother and I, unlike our medium-skinned parents and the rest of our… More »


H&M Under Fire For The Use Of A Ridiculously Tan, Blatantly Altered Model

H&M made Tanning Mom so proud with their new swimwear ad, which features model Isabeli Fontana flaunting skin the color of coffee beans. The Swedish fast-fashion retailer was forced to apologize Thursday after the campaign in question left doctors, critics, and cancer groups roaring with outrage. The photos are clearly altered — though Fontana, who… More »


Pippa Middleton Is “Royal Mocha”

According to a new poll in the UK, Pippa Middleton’s posterior isn’t the only thing in high demand. Women are also after her skin color, which a tanning guru dubbed “Royal Mocha.” Sixty percent of the 2,000 women surveyed found Pippa’s gorgeous glow to be the most sought-after skin tone. Other celebrity tans in the… More »


The Tanning Tax And 5 More Reasons You Shouldn’t Be Fake Baking

The new tanning tax goes into effect today. And if you are upset about it, you shouldn’t be. Sure, it adds 10 percent to the cost of most fake bakes, but tanning is seriously bad for you anyway. If you absolutely can’t part with your brown summer hue, you can always go outside—because that is… More »


Skin Cancer: Tanorexia Takes Its Toll

Summer is all about showing some skin while you’re having fun in the sun and tanning goes with the territory. Sadly, as well know, getting that bronze glow can also be life threatening. While fat roll tan lines, raccoon eyes from your sunglasses, or even the dreaded Oompa Loompa-like burn are cause for concern in… More »


How To: Select And Apply Bronzer

Amelia wears a lot of bronzer (some might even say too much), so Trae Bodge, the creative director and founder of Three Custom Color Specialists in New York, gave her a lesson on how to look sun-kissed but natural.

Related: How To: Smoke-ify Your EyesMore »