MTV wasn’t the only cable network to hold an award show this weekend. On Saturday night, Spike TV threw its annual Guys Choice Awards with heavy hitters like Justin Timberlake, Scarlett Johansson, Jason Bateman, Jennifer Aniston, and Mark Wahlberg in attendance. We, the viewing public, won’t get to see the show until Friday night at 10 p.m. But there is one moment I am really excited about. Apparently, the show boasts a “Fast Times at Ridgemont High” reunion. Even Sean Penn agreed to be part of the festivities, joining director Amy Heckerling and castmates Judge Reinhold, Robert Romanus, Brian Backer, and Forest Whitaker as Robert DeNiro inducted the iconic high school tale into the Guy Movie Hall of Fame.
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When I think of the executive board room at Spike TV, the Viacom owned men’s cable network whose meathead-ish slogan is, “Get more action,” I envision a bunch of dudes sitting around, drinking beers, scratching their crotches, and brainstorming ideas about new programming featuring boobs and stuff. But perhaps I’ve been too judgmental? Enter Sharon Levy, the head of development for Spike’s reality programming, who is destroying the channel’s stereotypical Maxim-esque rep by coming up with un-vaginal programming that appeals to Spike’s male demographic while beckoning women to come check it out, too. (“Grey’s Anatomy?” she tells the New York Times. “Kill me now.”) Sharon, who got her start developing dude faves like “South Park” and “The Man Show” for Comedy Central is the kind of chick who enjoys talking about “Wolverine,” “Star Trek,” and her favorite video games while simultaneously telling you how awesome her new handbag is. She is particularly proud of her limited edition Takashi Murakami/Louis Vuitton. Keep reading »
Seasonique, the birth control pill that makes women menstruate only four times a year, is being marketed to men. Ads have appeared in laddie magazine Maxim, which is known for its frat-bro attitude and bikini clad spreads, and Spike TV, the channel dedicated to a Late Night Strip Poll. Apparently, the execs marketing Seasonique think guys who like those brands are getting laid, but theyâ€™re trying to stop them from spawning. Those men — who are seemingly fascinated by a poop that can kill — are surprisingly grossed out by Aunt Flo coming to stay five days out of the month. Maybe that’s why Seasonique is hoping to get these men to talk to the women in their lives about using their form of birth control. Although the dudes may think they’re in some great hush-hush scheme to banish Aunt Flo, the joke is on them since the same ads are also running on Lifetime. Ha! Ainâ€™t nothing gonna cramp a ladiesâ€™ ability to choose her own birth control. Period! [Marie Claire] Keep reading »