This French public service announcement is kind of like one of those eye trick images where you see either a vase or the outline of two faces. Is it trying to say that smoking is like giving a BJ to the tobacco industry? Or is the message that oral sex is as risky as smoking a ciggy? Well, Slate Double X has cleared it up with their handy-dandy French translation skills. Apparently, it’s the former—the text at the bottom reads, “Smoking is being tobacco’s slave,” and a spokesperson for the ad agency that made it explains, “The goal was simply to say ‘You are subjecting yourself to smoking.’ There is no analogy between sex and tobacco.” Huh? Also, I’m a little confused as to why, in the two male versions of the ad, the exec is wearing his suit jacket, while in the version with a teenage girl, he’s down to just his dress shirt? Or am I just reading too much into this now? [Double X] Keep reading »
Nothing says “Happy Holidays” like a carton of smokes, especially when it’s designed with Christmas greens and pine combs. So seasonal! As you can see in this black-and-white commercial, a carton of Lucky Strikes looks “bright!” and “colorful!” under the tree and is sure to please any smoker with good taste. After all, it does say “Merry Christmas and Happy Smoking” two-hundred times.
Keep reading »
You can’t change the one you love. Your significant other isn’t a fixer-upper that you can repaint, renovate, and redecorate to suit your whims. Loving someone for who they could be, should be or as you see them in your dreams isn’t love: it’s self-absorption that says more about your own flaws than theirs. To totally massacre President Kennedy’s famous call to action, ask not what love can do for you, but what you can do for love. Keep reading »
I know we all have “Mad Men” fever these days. On the off chance that you have become desensitized while watching Betty Draper suck those cancer sticks and throw back cocktails with her bun in the oven, let me remind you once again that smoking while pregnant is hazardous to the baby. Wait? You already knew that? But in case you need just one more good reason to quit lighting up while knocked up, a new U.K. study about smoking while pregnant is likely to scare the s**t out of you. Keep reading »