Tag Archives: sexism

Does This Equinox Ad Offend You?

Sexist Ads
Not all advertising campaigns are sexist and offensive. Read More »

I’m on the fence about this ad for Equinox, an upscale gym with locations in Los Angeles, New York City, and elsewhere. On the one hand,  I’m not keen on the juxtaposition within advertisement — that the woman herself is a “joy ride” (despite the fact she is freezing in that outfit) or that riding a motorcycle in a bikini would be a joy ride (again, despite the fact she is freezing in that outfit). It’s another unrealistic portrayal of women’s bodies — not the physical body itself, but the unreal suggestion that she’s so “hot” she’s not losing her tuchus to frostbite.

However, I’m not bothered by the fact a woman in an advertisement for a gym is wearing a bikini, or that her face/identity is obscured by her motorcycle helmet. Even though there are other cases of advertising where a woman’s body is used to gratuitously sell a product — many alcohol ads, for instance — I think a gym advertisement is a pretty legit reason.  

What do you think?  Let us know in the comments. Keep reading »

Today’s Lady News: UVM Frat Closed Indefinitely, Plus Controversy At The Good Men Project

  • The national body of the Sigma Phi Epsilon fraternity has decided to close their UVM chapter indefinitely following that “Who would you rape?” survey scandal. [Burlington Free Press]
  • Has the women’s rights movement screwed over poor women? [Jezebel]
  • Sigh. Sarah Palin continues to tease that she may still run for President, saying, “It’s not too late…” Shit or get off the pot, Palin! Make a decision! [Huffington Post]
  • Feministing has launched a new column about feminism and academia. Check it out and tell us what you think! [Feministing]
    Keep reading »

Bill Introduced To Ban Abortions Based On Sex & Race

Abortion Lies
abortion photo
CPCs scolded for misleading women about abortion. Read More »
Black Men Targeted
Fatherhood beings in the womb billboard
This anti-abortion billboard targets black men. Read More »
Womb Is "Dangerous"
abortion photo
"The most dangerous place for a black person is in the womb." Whoa. Read More »
abortion protest photo

Abortion rights are being screwed with yet again! The Susan B. Anthony and Frederick Douglass Prenatal Nondiscrimination Act seeks to criminalize abortions based on the race or the sex of the fetus. That might sound good to some people: supporters of the bill quickly point out how many female fetuses are aborted in China, where there is a one-child policy in most areas and a nationwide preference for boys. However, a closer look at the bill reveals that it’s yet another tricky-dick move by abortion opponents to restrict abortion rights and make life more difficult for abortion providers. Keep reading »

Bro-Tastic GoDaddy Commercial Might Actually Air During Super Bowl This Year

Sexist Ads
Not all advertising campaigns are sexist and offensive. Read More »
caveman photo

For the first time in eight years, the network hosting the Super Bowl has actually accepted the preliminary script for GoDaddy.com’s bro-tastic commercial pitches. Six racy “Internet only” commercials later — including one rejected commercial with a “beaver” entrendre — I’m still trying to align my neck after all of that strategic screen blocking. GoDaddy certainly isn’t unique in its marketing of sex, especially during the biggest football game of the year. It’s just their total lack of cleverness that normally cushions the hot-girls-performing-exaggerated-sexuality-for-guys message that make them more crude.

Allow me to give you a rundown… Keep reading »

Date Rape PSA By PA’s Liquor Control Board Accused Of Victim-Blaming

Drunk Is A Feminist Issue
Why women should be concerned about binge-drinking. Read More »
Too Drunk?
If you're a drunk woman who gets raped, will you be taken seriously? Read More »
Rape Checklist
rapists photo
A handy checklist of things that cause rape. Read More »
Date Rape Drug Test
date rape drug photo
A date rape drug test may soon be available. Read More »
date rape poster

Pennsylvania’s Liquor Control Board is under fire for a new PSA campaign called Control Tonight, which critics say puts the onus on women for “not getting raped” while drunk and is blaming the victim. The ad in question depicts a woman’s bare legs on what looks like a tiled bathroom floor with her panties pulled down to her ankles and the text reads:

02:19 a.m  SHE DIDN’T WANT TO DO IT, BUT SHE COULDN’T SAY NO.

When your friends drink, they can end up making bad decisions. Like going home with someone they don’t know very well.

Decisions like that leave them vulnerable to dangers like date rape. Help your friends stay in control and stay safe. Keep reading »

Paulina Porizkova Says Models Thought Sexual Harassment Was “Compliments”

Paulina On Aging
paulina porizkova photo
Paulina Porizkova says aging is the best revenge of the ugly. Read More »
Street Harassment App
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A new iPhone app tracks where street harassment occurs. Read More »
Paulina Porizkova photo

“What people called sexual harassment, we called compliments. When a 16-year-old girl is flattered by a man pulling out his penis, that’s noteworthy.”

This quote from the model Paulina Porizkova from the forthcoming HBO documentary “About Face,” about the modeling industry, saddens me. Sexual harassment is something all women have experienced, but it did not have a name, really, until the early ’70s. While my initial reaction to this quote was to say Paulina sounds like a dingbat, on further thought I realize she was a product of her (sexist) time and sadly, young models (as she was in the ’80s) were socialized to think a whipped-out dong was a good thing. [Styleite] Keep reading »

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