Posts tagged "sell outs"

Christian Siriano Cleans Up With O-Cel-O Sponge Deal

Payless we get. Starbucks is stretching it. But talk about random: Christian Siriano’s latest marketing partnership is with O-Cel-O, the iconic makers of sponges. (The cleaning aids not the birth control method.) The “Project Runway” winner and brand whore is apparently working with the cleaning products company to “give the everyday scrub sponge a fierce…

By: Leonora Epstein / June 23, 2010