What’s the deal with actors doing interviews in character? Not that I’m complaining, because I find it generally hilarious, but why are we seeing so much of this lately? A few weeks ago, we had the pleasure of seeing Mark-Paul Gosselar reviving the teen-tastic role of Zack Morris on “Late Night with Jimmy Fallon.” Then, of course, the past two weeks have been filled with Sacha Baron Cohen as Bruno taking over every talk show ever. And this week we’ve come across the latest issue of Wired in which Brad Pitt talks as his character from “Inglourious Basterds.” As much as I’ve enjoyed these interviews, I feel a bit like the celebs are cheating me and every tabloid lover out of learning their juicy personal details. Do you agree, or do you like these interview stunts?

On Friday night, I went to see “Bruno.” I laughed. (Hardest at the part where Bruno goes camping with a bunch of rednecks and, as they sit around the campfire, he asks them which “Sex and the City” character they are.) I cried. (When Bruno’s velcro suit caused chaos at a fashion show, and he’s shunned by the entire Austrian fashion community.) I squirmed uncomfortably in my seat. (When a mom agrees that her 4-year-old would have liposuction in order to land a modeling gig. And again when Bruno crashes a swinger’s party and is repeatedly whipped by a woman with nipple rings. Now that I think about it, at least 40% of the scenes in the movie were squirm-worthy.) But as I left the theater, one big question kept running through my mind—how does Sacha Baron Cohen get away with these stunts without getting sued a hundred times a day?

The Lowdown: Watching the feature film “Bruno” is somewhat like eating a whole bag of candy corn. There is a sugar rush high and momentary feeling of elation and giddiness, but all too soon you feel sick and crash. The experience is not awful and you come out no worse for the wear, but it’s not something you are likely to try again in the near future. Walking out of the theatre in a zombie-like trance from the sheer amount of material that was thrown at me from beginning to end, I couldn’t form a statement more coherent than “wow.” “Bruno” is neither a great movie nor a horrific one. I am sure it falls somewhere between good and meh, but the movie’s predominant characteristic is its sheer recklessness and audacity.

Yes, we’ve done a lot of posts about “Bruno” in the past two days. No, we’re not planning on stopping anytime soon. The other night, Sacha Baron Cohen went on “The Late Show With David Letterman” as…(gasp)...himself. He describes getting an interview with an actual terrorist for the movie. Any chance he’ll divorce Isla Fisher and marry me?

Sacha Baron Cohen sat down for an interview with Matt Lauer on “The Today Show” this morning, only, as expected, he did it as “Bruno.” Awkwardly hilarious from the get-go.

Sacha Baron Cohen showed up to the “Bruno” premiere in Sydney dressed like a knight, riding a white horse. This video is real, but his whole show almost got really effed up by a “Bruno” impersonator who sauntered in with six hot chicks and a megaphone. Check out the faker, as well as all the other hilarious “Bruno” premiere moments. Get ready to laugh hysterically and have all your coworkers think you’re nuts.

Bruno, aka Sacha Baron Cohen, was on “Late Night with Conan O’Brien” last night and, as expected, he brought the flaming ridiculousness. Clip above!

Visiting Amsterdam is a must for many college students hoping to legally smoke weed or patronize a prostitute. But the problem for some looking for good Dutch times is the exclusion of male prostitutes in the red light district. That all changed for a little while on Friday when Bruno, Sacha Baron Cohen’s gay fashion reporter character alter ego, opened the first “pink light” brothel in Amsterdam ahead of the Dutch premiere of “Bruno.” “For too long, guys coming to Amsterdam from around the world have been forced to have sex with women,” Cohen said. “It gives me great pleasure to declare Amsterdam’s pink light district officially open for business.” Then, a dozen men wearing thongs stepped up to the windows of a three-story brothel. However, the men went behind the curtain once again, only to be replaced by the real red light prostitutes the moment Cohen drove away from the brothel. I guess Amsterdam will never provide guy-on-guy services under red lights. [Reuters]

A naked Sacha Baron Cohen? Even as “Bruno,” he’s no Bar Rafaeli on the cover of Esquire, that’s for sure. Or the model Miranda Kerr on the cover of Rolling Stone. Or even a Bruce Willis and Emma Heming in W. [GQ]

Sometimes the universe works in mysterious ways. It gives, it takes, and everything levels out somehow. For example, Courtney Love goes on Twitter. Then Ashton Kutcher. Then Lindsay Lohan and Samantha Ronson. And we ask ourselves: Why are we reading this thing again?

Now, Bruno, Sacha Baron Cohen’s fashion reporter character from “Bruno,” which debuts July 10, has started tweeting. Suddenly, we can bear to read TweetDeck again.

A few of his tweets really aren’t printable on a blog our moms read. But ze rest are just brilliant ...

As much as we love fashion, we also think it’s kind of ridiculous how seriously some people take a bunch of clothes and shoes. That’s why we love Bruno more. Bruno is one of Sacha Baron Cohen’s most famous characters, after Ali G and Borat, of course. The actor/comedian is in the midst of filming the “Bruno” feature length movie and made a, uh, rather memorable appearance at the Prada show at Milan’s Fashion Week. Fierce. (Okay, officially retiring that word now.)

We loved Sweeney Todd: the costumes were amazing, the art direction was impeccable, Helena Bonham Carter made up for her home-wrecking past, and Johnny Depp stole our bloody hearts—oh, and did we mention that Sacha Baron Cohen, who played Signor Adolfo Pirelli in the film, made us gasp? Sure, he was the film’s comedic cornerstone, but what really left our mouths agape was the impression his rather tight bodysuit made—was that thing padded or is it true what they say about exceptionally tall men with huge feet? Luckily, writer Kathleen Tracy, who’s penned the Cohen biography Sacha Baron Cohen: From Cambridge to Kazakhstan, answered the question for us. It seems Cohen did get a little help in the package department and that the additional, err, girth, was, in fact, his own creative touch. But still, don’t assume that Cohen doesn’t leave an impression on his own. Just ask his Borat co-star Ken Davitian. It seems that during the film’s infamous nude-wrestling scene, “the apparent adrenaline rush to survive under Davitian’s ample weight caused an awkward surge of blood toward one of Cohen’s extremities.” That explains why Cohen got a forgiving fig leaf covering his nether-regions, while Davitian did not. We’ll be the first to say we are totally disappointed. [NY Daily News]