Tag Archives: nicola spirig

As part of Nike Women’s new “Here I Am” ad campaign, British Olympic runner Nicola Sanders exposes what it’s like to be a world-class female athlete — on the inside. In the virtual reality video, her brain shouts directions while her heart pushes her to win. Other inspiring videos in the series feature Swiss triathlete Nicola Spirig, Russian tennis champ Maria Sharapova, and judoka star Delphine Delsalle. [Kottke] Keep reading »