Posts tagged "mens grooming"

L’Oréal Markets “Macho” Anti-Wrinkle Product To French Guys

In France, there’s a metrosexual common denominator—all males seem to come out of the womb in bespoke suits and are born with an encyclopedic knowledge of style and culture. But the real men use this super macho anti-wrinkle pen product from L’Oréal. That’s right, dudes get wrinkles, too, and the way they combat them i…

Leonora Epstein / February 25, 2010

Men Come Out Of The Beauty Closet!

We’re way past boys pretending they don’t use beauty products. Women all over are sharing bathroom vanities with their boyfriends. These days, trips to the beauty counter aren’t complete without a pass by the men’s section. Now dudes are faced with the same problem we girls have – just what to buy with all the…

Bianca Posterli / October 21, 2009

Beckham’s Beard Garners Boos—How Scruffy Do You Like Your Man?

Seriously, what is it with guys and their annual beard-growing fascination? (Maybe it’s for Movember?) Doesn’t it seem like they do it just to prove they can, rather than to change their look? David Beckham is now sporting a beard which he started growing during a camping trip with his kids and he then “got…

Leonora Epstein / October 20, 2009

Dudes, Learn How To Shave Your Balls Properly

Gillette thinks some men need assistance with not drawing blood while they shave their groin area, so its crack animation team put together this instructional “How to Shave your Balls” YouTube cartoon. The video’s basically just an infomercial for the Gillette Fusion Power razor and shaving cream—but don’t forget to use, as the…

Jessica Wakeman / May 28, 2009

Weird Guy Trend: Total Manscaping

After yesterday’s “Men’s Summer Fashion Trends We Hate” slideshow, I was reading Us Weekly and came across one I didn’t even know about. “I wax my privates,” says Sean “Diddy” Combs. As in BALD. Beyonce’s beloved, Jay-Z, also goes for the hairless look. A representative for the Pink Cheeks Salon in L.A. says, “Sexually, you…

Amelia McDonell-Parry / June 26, 2008