Tag Archives: marc jacobs capsule collection

If Teens Can’t Afford Marc Jacobs’ New Pop-y “Budget-Friendly” Line, Will We Buy It Instead?

Teen Vogue got the scoop on the latest from Marc Jacobs: Everybody’s favorite desginer is launching a moderately priced bridge collection in August called “Don’t Miss The Marc.” The small line includes some solid pieces like pleated denim skirts, three-button blazers, and some loud (but ’80s-trendy) t-shirts. The rest of the goods look to be targeting a younger audience via wacky leggings and cartoon-y tees. It would seem that Marc is heading in that direction, by giving a teen publication the first look, and pricing everything under $200. Yet, is the low(er) price point enough to capture a younger audience? Keep reading »

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