Tag Archives: magnums

Trojan Wants You To Write A Jingle About Extra-Large Condoms

Y’all know how I feel about Magnum condoms — unnecessary and stupid, at least most of the time. So Ludacris and I will have to agree to disagree, seeing as he is the new spokesperson for the brand, which has, up until now, never really advertised. After rappers like Luda, Eminem, Kid Rock, and Lil Wayne referenced the extra large condoms in their songs, Trojan realized they had a demographic — outside of dudes with big d**ks in general, I guess? — they could directly target. Young dudes who like hip-hop! Now, ads for the condoms are appearing in hip-hop magazines like Vibe and XXL, and the brand is asking fans to come up with a custom theme song in their Magnum Live Large contest. According to an article in The New York Times:

Participants go to MagnumLiveLarge.com to download base tracks, then record their own Magnum-themed lyrics and upload their entries. Visitors to the site will vote for their favorites, with the winner receiving $5,000 and a trip to Birthday Bash, a hip-hop festival on June 19 in Atlanta. At the show, the winner will be brought onstage by Ludacris and congratulated.

But really, isn’t being born with a big penis thanks enough? [NY Times] Keep reading »

Frisky Rant: Magnum Condoms Are Total B.S.

On the newest episode of “The Real World: Brooklyn” (the show started last week and has been relatively boring), one of the male housemates made a big show of having to use Magnum condoms. Oh really dude? Seriously, there is no bigger marketing scam than Magnums, except maybe New Coke, only New Coke failed, and Magnums, for whatever reason, are still on shelves. Keep reading »

Johnny Depp & Trojan To Pair Up?

Trojan has asked Johnny Depp to be the spokesman for their brand, hoping that he’ll star in TV commercials promoting magnums (we knew it!) and help them with their sex safe campaign in which the brand plans to send free condoms to Third World countries. DListed suggests that the tagline for the Magnum campaign be, “If if it’s big enough for Johnny, it’s big enough for you”, which cracks us up and also makes us kind of hot. [DListed] Keep reading »

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