Tag Archives: logos

Statement-Making Art: Liquidated Logos

Will you find yourself in Hong Kong soon-ish? Stop by the Art Statements Gallery for a look-see of French street artist Zev’s wild new exhibition, “Liquidated Logos.” Zev, known for his shadow drawings in the streets of Paris, is “flipping the script” on world-renowned brands such as Coca-Cola and Chanel, and with this show is broadening his scope to include fashion icon Louis Vuitton. Using his trademark technique of “liquidation,” he reinterprets Takashi Murakami’s Louis Vuitton pattern, Chanel’s famous double “C” logo and the arches of Mickey D’s, among others. (To drum up some press for the opening, Zev took to the streets of labels-obsessed Hong Kong, painting a “liquidated” Chanel logo atop the flagship Giorgio Armani store to “reflect the war of brands.” He was arrested and Armani, as you may have guessed, was not all that pleased, mostly because the limestone store facade soaked up the black paint, making it pretty impossible to remove the errant logo.) For more photos of the exhibition, check out Arrested Motion. [Cool Hunting] Keep reading »

A Sleek Logo Gone Bad

The U.K. Office of Government Commerce tried really hard to make themselves a cool, edgy new logo. But they weren’t planning on it being particularly sexy. See what you get if you turn the logo above 90 degrees, after the jump. Keep reading »

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