Posts tagged "levis 501"

Levi’s Unbuttons Logo Network

The Levi’s 501 button-fly line of jeans is teaming with the Logo network, which is aimed at gay and lesbian viewers and was introduced in 2005 as part of MTV Networks. The “Logo Unbuttoned” title echoes the phrase “Live Unbuttoned,” which is the theme of an international ad campaign for Levi’s 501 that was introduced…
By: Annika Harris / September 15, 2008