On Friday we showed you an awesome video of some British folks who put 100 cats in an Ikea
and filmed it for your viewing pleasure. Now, here is the new and improved version: A parody with voice-overs both from the perspective of the creative team (“Let’s do a thing with cats in Ikea. It can be like an artistic metaphor for Iraq.”) and from the cats themselves (“Sooo many lights!”). [YouTube
] Keep reading »
You know, we often joke about how difficult it is to herd cats, but few of us have actually done it. The directors of this new video from Ikea, actually have — and from the looks of it, herding cats is a total pain in the butt. For its newest commercial, Ikea dropped 100 cats into its Wembly, U.K., store after dark and filmed the furry insanity that ensued. [Urlesque
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In The Girl Who Plays With Fire, the second book in the Stieg Larsson series, off-kilter heroine Lisbeth Salander blows major cash in an Ikea shopping spree (it is Sweden after all). Apartment Therapy has compiled (nearly) all of her purchases into this handy image based on the product details revealed in the book. The only thing we would have done differently is throw in a Billy’s Pan Pizza for fun (even though you can’t buy Lisbeth’s favorite frozen food at Ikea). [Apartment Therapy] Keep reading »
IKEA has helped many young college students and families get their homes furnished on the cheap. It’s also helped us organize our offices, furnish our bedrooms, stock our kitchens and prepare for the real world. IKEA’s catalog is a wonderland of visual inspiration and, for me, little Post-it bookmarks! Oh yeah, they also make great meatballs.
But IKEA — and its loyal fans — probably didn’t expect that the brand would become so popular that it would become the catalyst for a number of websites and businesses. The spawn of IKEA, so to speak. Here are some of my favorite sites and products inspired by the Swedish furniture giant. Read more … Keep reading »
It’s nearly impossible to adorn something with the image of a pug dog and not have it be the most awesome thing in the world. That’s why we’re loving this artsy Varmt Hund fabric from Ikea (yeah, pretty much have no idea who/what Varmt Hund is, or how to pronounce that). This design is on fabric by the yard, so we’re sure it would inspire some awesome DIY projects. A few ideas for you: a comforter cover with matching pillowcases (a pug on each!), picnic blanket spread, couch covers … to protect your furniture from your dog, maybe? Just a few thoughts.
Here’s one way to re-use those Ikea plastic bags. We just hope this dress is easier to put together than a Bjursta table … [If you want to see things you can really use, here's a rundown of what's new at Ikea. -- Editor] [StyleFrizz] Keep reading »
Billy has a major birthday this year. The iconic (or basic, depending on your point of view) bookcase from Swedish flat-box retailer Ikea has reached a milestone in its life. This year, Billy turns the big 3-0. Designed by Gillis Lundgren, who was Ikea’s fourth employee and also developed the flat-package concept, the bookcase was introduced in 1979. Today, more than 41 million Billys have been sold worldwide, and they continue to be made non-stop in the village of Kättilstorp, Sweden, where, each night, more than 6,000 flatpacks go out the door.
To celebrate Billy’s big day, Ikea has introduced several new colors to the line. Now, in addition to black, white, and a couple wood tones, you can get a Billy in red, blue, and silver, along with three limited-edition patterns. But how do you class-up a bookcase that costs as little as $59.99? Keep reading for our five tips. [Ikea Fans] Keep reading »
Ikea, watch out. H&M is set to take over your entire world.
H&M gave shoppers all over a thrill just a few weeks ago when the store announced that Internet shopping would finally be available in the coming months. But they’re not stopping with that. Now, they’re ready to get into the home goods arena, so not only your wardrobe can be filled with H&M, but your home can be decked out as well. So far the site features bed linens and bathroom towels, but there’s also a section for organic cotton and rugs, so really it’s only a matter of time before it’s a full blown Ikea competitor. Let the cheap yet stylish Swedish homewares war begin! Ironically, the first area that H&M has begun to cater their sheets and pillows to is Sweden.
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