Posts tagged "homeless hotspots"

The Soapbox: On SXSW’s “Homeless Hotspots” And Trolling For Charity

BBH, the same ad agency behind Axe body spray’s noxiously viral campaigns, have hit the streets of massive internet partyapocalypse South by Southwest this week – well, actually, they haven’t hit any such streets. But they have outfitted 10 homeless men with 4G wireless devices and T-shirts stating “I Am a Homeless Hotspot.” Internerds struggling for we…

By: Melissa Gira Grant / March 13, 2012