I have a favorite independent bookstore near my office. There are tables full of new fiction and non-fiction, shelves filled with New York Times bestsellers, and one particular bookshelf full of pastel pink and purple books. These pink and purple books, of course, are in the “chick lit” section. Even without searching for titles like Confessions of a Shopaholic, you can tell from the rose- and lavender-colored hues that this bookshelf is where you will find the fluffier books which are primarily written for women, by women.
But one book critic has had enough of this “flouncy frivolity.” Imogen Russell Williams from the U.K.’s Guardian newspaper finds it “almost impossible” to pick up a pink, “candy coated” book. Particularly when the book in question is being marketed to teen girls, Williams writes, “This kind of packaging often does a disservice to thought-provoking content, because knee-jerk anti-pinkers like me assume whatever’s inside must match the cover for ersatz, grinning emptiness.” Keep reading »