gendered toys

News

Tom Kersting thinks kids won’t know what gender they are if toy aisles don’t drill it into them. READ MORE »


News

GoldieBlox, the kickass toy company that encourages young girls to explore engineering and other STEM fields, will have a float in this year’s Macy’s Thanksgiving Parade. “The Girl-Powered Spinning Machine” float will look like a life-sized GoldieBlox toy and use “kid power” to make pinwheels, parachutes and other components move. Goldie, the company’s girl inventor mascot,… READ MORE »


News

When 13-year-old Mckenna Pope asked her 4-year-old brother Gavin what he wanted for Christmas, he answered “a dinosaur and an Easy-Bake Oven.” Best Christmas list ever, right? But Mckenna soon found out that getting him a living, breathing dinosaur would be much less complicated than getting him an Easy-Bake Oven, thanks to the gender-specific way… READ MORE »