Say what you will about him, but Adam Levine has always given me a crippling case of the skeeves. I know I am in the minority because even my mom thinks he’s sexy, and her idea of a sex symbol is, like, Gregory Peck. Also, he totally serial-dates Victoria’s Secret models with a rapidity rivaled only by Leonardo DiCaprio, so what in the world is wrong with me that every time I land on “The Voice” while channel-surfing, or hear him crooning “Payphone” on the radio, my visceral reaction is to reach for the hand sanitizer?
Anyway, here’s what’s weird: the Maroon 5 frontman is breaking into the fragrance biz for the first time, and it seems to me like Adam is feeling out a new frontier, not just “another bullshit celebrity fragrance.” In fact, he told WWD that he “wanted to do something understated and elegant,” like Tom Ford would do. Adam Levine dropped Tom Ford’s name in reference to his own eponymous line of fragrances. Color me attentive, because that takes balls. The “masterbrand,” which includes both men’s and women’s fragrances, launches at Macy’s this month, and for what it’s worth, the bottles look like microphones. Will you be taking a whiff of Adam’s “woody floral” women’s scent any time soon? [Us Magazine]
The other day, I clicked on a perfume ad and left the room for a second. When I came back I thought for sure my computer had been redirected to a sex toy site, because wow, the majority of women’s fragrances these days seem to be packaged in a vibrator or hollowed-out dildo. To prove my point, I’ve rounded up 10 of the most egregious offenders–no comment necessary. Click through to see for yourself…
I have never had a desire to smell like Britney Spears, Paris Hilton, or Mariah Carey—so I know I am not the target market for celebrity perfumes. Celebrity colognes make even less sense to me—I just can’t imagine wanting to smell like George Clooney, Tim McGraw, or Antonio Banderas. Apparently, I don’t know what I am talking about because these things sell like hotcakes. Still, there is one new scent in the works that I don’t think will get such a nice reception on the market: a Michael Jackson scent.
Yes, apparently Joe Jackson has signed on with a French perfumery to make both a male and female Michael Jackson fragrance. Keep reading »
The other day, I was at a friend’s house and excused myself to use her loo. A minute later — I’m a quick pee-er — I emerged with one question: “What is that smell?” I meant it in a positive way — I was completely intoxicated by the vaguely fruity odor of her lavatory. I think we can all agree that delighting in the smell of someone’s evacuation station is unusual and I had to know how to replicate the experience at home. The delightful aroma turned out to be Archipelago’s mandarin guava-scented home diffuser, which emits its subtly yummy-scent for several months. Close your eyes and you’ll feel like you’re tinkling on a tropical island.
I know what you’re thinking: “Does the world really need another celebrity fragrance?” I have to admit I thought the same thing when I was invited to the launch of Kate Walsh‘s Boyfriend fragrance at Sephora. But instead of paying attention to the celebrity behind the new scent and the packaging that looks way too much like Marc Jacobs, I decided to judge Boyfriend on its own. Keep reading »