Some see fashion in terms of numbers—both in sizes and dollars. The blog Fashematics adds things up differently, however, making hilarious equations based on outfits that come down the runway. (E.g. tire tracks + snakes = Miu Miu fall ’09.) Now they’ve come out with a zine that features illustrations of runway looks from the spring/summer 2010 shows. The austere but artsy publication, titled Fashematical, “[reinterprets] the stars of the catwalk as part of either a horde of zombies or an army of robots, hell-bent on taking planet Earth for themselves. Featuring clothes by Prada, Bernhard Willhelm, Balenciaga, Alexander McQueen, John Galliano, Chanel and more…”
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Don’t know much about history, don’t know much biology … but when it comes to arithmetic, we’re pros. Especially when math is fashion-related, like at Fashematics.com, a hilarious blog that decodes a style’s sum of its parts by adding up different influences to speculate on how a designer arrived at his inspiration. OK, so the posts aren’t that complex and analytical, but rather, well, here’s an example: How did Alexander McQueen come up with that infamous puffy coat/bubble-headed runway look? One dash of tribal art, plus a pinch of BMX biker. And Miu Miu’s to-die-for fall ’09 orange print dress? One half tire track, one half snake. Some of the observations, however, are spot-on, like the take on Francesco Scognamiglio’s blue blouse, which actually does look like a combination of orchids and Italian cake. In the mix you’ll also find some equally funny, but non-runway related equations: Cupcake + steak = McDonald’s Cheeseburger Deluxe, or photocopy machine + Mr. Burns of The Simpsons + a skeleton = W Magazine.