Tag Archives: ecommerce

I’m Not So Sure About Julep.com, The Nail-Polish-Of-The-Month Club

julep nail polish

I’d seen a million ads for Julep.com on my Facebook or various clothing and beauty sites and they always caught my eye. There’d be pictures of nail polishes in cute colors and something about getting a new box every month. Fun! I live on a budget, though, so I always quelled my desire to join. Then I visited a Julep pop-up shop sometime before Christmas. Located in downtown Manhattan, ┬áit had a sign out front advertising a free nail polish for anyone who came inside. So, I went in and completed a brief survey to get my free polish. (It’s glittery gold and I love it.)

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Marc Jacobs E-Commerce Site In The Works

It’s been a long time coming, but Marc Jacobs has finally decided to get in on the e-commerce game. In September, MarcJacobs.com will become an e-retailer, giving us one more stop on our daily fashion lust tour. Even more exciting? There have been hints that the new website will also sell items that aren’t available anywhere else. So yay, more awesome things we can’t really afford! [Elle UK] Keep reading »

What Credit Card? Bill My Parents.

Parents, beware. The ecommerce evil shopping geniuses have found another way for your tweens and teens to beg for money to assuage their clothing habits. Now, instead of asking for the credit card or dragging mom to the mall, websites are adding a “Bill to Parents” option. Your kids can shop away, add their desired treasures to a virtual shopping cart, and then send the lot over to the rents for approval and purchase. Whether mom and dad choose to plop down their credit card for their children’s choices is up to them, so all control’s not lost, but there is a small surcharge for the service. Already sites like PacSun and Amazon have added the option to their site, meaning Abercrombie & Fitch and American Eagle aren’t too far behind. On one hand, it’s a safe way for kids to shop online, but on the other hand, it’s certainly adding to the consumerism and entitled-ness of today’s youth. Whatever, I wonder how I can convince my parents … [Refinery 29] Keep reading »

Need Another Online Shopping Site? Maybe.

Between Gilt Groupe, ideeli, Rue La La, and The Outnet, the web is clogged with newsletters, online shopping sites, and exclusive deals, but pretty soon another one will be added to the masses. A former retail exec, Cecilia Pagkalinawan, and venture capitalist, Jim Robinson IV, have hatched a plan to launch StyleTrek, which aims to create a brand-new way to shop. Like we haven’t heard that before. But instead of focusing on established designers, Cecila plans to give those who are emerging a chance to flaunt their wares through social commerce. Keep reading »

The Matthew Williamson E-Commerce Site Is Up!

As so often is the case when it comes to the tastiest of fashion morsels, there’s good news, and, well, there’s bad news. We couldn’t be happier to discover that, as of today, super groovy designer Matthew Williamson’s gorgeous wares are officially on sale online for all the ladies who care to shop to their hearts’ contents from the convenience of home. The sad news is, unlike most web retailers clearing out their inventories via major post-holiday clearance discounts right now, there’s nary a red tag in site over at club Williamson. With that in mind, we made some sacrifices and forced ourselves to look at the lower priced items, where we managed to fall in love with this completely affordable brocade belt which retails for $895. Cough. [Matthew Williamson] Keep reading »

Is Facebook the New Online Shop?

Facebook is good for many things. Stalking ex-boyfriends, staying up to date on which of your old classmates got married or had kids, and generally wasting time.

But while you’re using it to stay in touch with friends, brands and stores are using it to gain even more consumers. Everyone has their own fan page, but lately, people are getting creative with Facebook. Louis Vuitton streamed their runway show live, but in order to see the newest collection, you were forced to become a fan. Hello, hundreds of new followers for LV.

While everyone has come to use and abuse the site for procrastination, it’s a gold mine for a retailer. According to Facebook, if you have 10,000 fans, you’ll reach 1.5 billion people on the site. How’s that for an audience? While many brands like Sephora, Victoria’s Secret, and Forever21 promote sales and coupons on their fan page, 1-800-Flowers has actually begun to sell their products via Facebook.

So how long before the social networking site is an official retail location for stores across the world? And will you shop via Facebook? [WWD]
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