Tag Archives: denim

Good Job, Levi’s: An Ad Campaign That Doesn’t Make Me Wanna Scream

I’m channeling my inner Stephen Colbert to offer a “tip of the hat” to Levi’s for advertisements that don’t make us wanna scream and pull our hair out. Walking to work this morning, I saw two print ads from their summer campaign that I just love. One depicts a man and a small child, presumably a father and son, and reads, “Everybody’s work is equally important.” The other depicts an older man standing with a young woman and a young man, with the same tag line. Wow, I thought. How cool that a clothing company would make such a progressive statement about gender? Keep reading »

Marie Claire Takes The Canadian Tuxedo To The Beach

As though the Canadian Tuxedo weren’t already a terrible choice, Marie Claire has decided that the trampy bikini version is fashionable. Here’s our biggest problem with this cover: people read magazines like Marie Claire for fashion ideas. Are we mere weeks away from an army of denim-swimwear-clad women teetering around on the sand in heels? Please no… [Fashion Indie] Keep reading »

Levi’s + Gaultier = Denim Cone Boobs

With the news that Jean Paul Gaultier is leaving his post at Hermès, it’s safe to assume that the designer will have more time to focus on creative collaborations such as this one with Levi’s. The all-American jean company reached out to the eccentric JPG to create a collection of denim pieces complete with his trademark aesthetics, including cone boobs, to bring a designer feel to denim. JPG provided a selection of fashion-forward clothing items to the denim brand, ranging from harem pants to jean jackets. Out of all the options, I’m in love with the dungaree dress. It’s perfect for summer with cutouts perfect for warm weather, and you can layer in a tee to transform it into a day dress, or wear it on top of a bikini for a trip to the beach. The cost leaves much to be desired though, as pieces range from about $173 to $478, but they are Jean Paul Gaultier creations, after all. See more after the jump … [Levis via Styleite] Keep reading »

Don’t You Dare Use Marlon Brando’s Name Without Permission

When it comes to celebrities and clothing items, it’s common practice for designers to honor their favorite stars by naming select pieces from the collection after them. But Marlon Brando‘s people aren’t very happy about a leather jacket that pays homage to him; they are very angry at Joe’s Jeans for their two transgressions. It seems the denim brand never requested approval to name their leather jacket The Brando, and they labeled one of their e-newsletters “The Wild One,” the title of one of Brando’s films in which he wears a leather jacket. Now, Brando Enterprises has slapped the company with a lawsuit, claiming Joe’s is “infringing and misappropriating the Brando name.” Keep reading »

Introducing … Drop Crotch Jeans For Men

As much as we may bemoan the deplorable influence of certain types of harem pants on the fashion scene, we at least understand some of the logic behind them. Sure, you may walk around looking like MC Hammer’s protégé or Lawrence of Arabia, but at least you’ll be comfortable. We can’t, however, find anything similar to say of these new drop crotch skinny jeans for guys. Basically, they’re harem pants made of denim. We’d say these would probably rank up there in the discomfort zone right next to yoga jeans. [Oak] Keep reading »

Jeggings Get Intimate With Cosabella

Since everyone’s a little obsessed with the jeggings trend, Cosabella decided to get in on the action. It’s a little strange that a company known for its lingerie wants to get into the skintight denim business, but everyone seems to want a piece of the jegging pie. The first line of Cosabella Jeans will debut May 15 with two style options: seamless leggings and a pair with a washed denim treatment. And because denim, black, and white aren’t enough options when it comes to $61 to $75 jeggings, Cosabella is planning to create an entire line of pant-inspired leggings, including a khaki look. We’re not so sure kheggings will take off. [WWD] Keep reading »

Are Your Jeans Responsible For Polluting China’s Pearl River?

Pollution of the Pearl River has long posed a problem for China’s ecosystem; however, the degree of contamination has become twice as bad since 2007. One reason, according to a new Greenpeace report, points to the denim factories lining the banks of the water. Clearly, China is a huge manufacturer of consumer goods, and the denim industry also relies heavily on Chinese production. According to CNN, Xintang (a town that is home to many of these factories) “produces 200 million pairs of jeans per year including 60 different foreign brands. That is just under half of the 450 million pairs of jeans sold annually in the United States.” During the dye process, garments are bathed in harsh chemicals, and while many of these companies claim that they recycle this contaminated water, the truth is that it’s simply dumped into the river. This isn’t just an environmental issue; several of the toxins released are cancer-causing. Keep reading »

Net-A-Porter’s “Jean Team” Will Make Your Denim Dreams Come True

In an apparent bid to make the Canadian Tuxedo cool, Net-A-Porter will open a denim e-boutique this Wednesday. Given Net-A-Porter’s history of awesomeness, we’re pretty excited about the whole thing. The site’s denim selection is already pretty legit, with everything from straight-up jeans to jackets to bags included, which makes us a little too excited. Yes, with names like J Brand and Victoria Beckham denim, most of it will be out of our price range, but it makes research for a jean splurge really, really easy. Plus, a Jean Team is on hand to help you find the right fit, and it never hurts to have someone tell you whether or not your ass is going to look good in them jeans. [Elle UK] Keep reading »

Jeans For The Less Traditional Bride

Finally, I’ve found something to wear to my wedding! Amazingly, this stunning vision in denim–called “Chandelier Crystal Feather rosebud jeans” and filed in Etsy’s Bridal section–has not landed on the hallowed pages of Regretsy, yet. Thanks to BuzzFeed, they are making the internet rounds today though, and after checking out the deets on the original listing, we were almost as shocked by the totally fair price of $925.00 (!) as we were by the full-scale version of the jeans in all their glitzy glory as seen on the model, after the jump! Keep reading »

Shocker: Victoria’s Secret Jeans Are Actually Kind Of Rad

Honestly, we expected jeans from Victoria’s Secret to be rhinestoned and distressed to the point of being so not permissible outside of areas like oh, say, the Jersey Shore. So we kind of wrote them off. As it turns out, they’re a decent fit, nice price and come in some pretty legit styles. Our bad. The ones at left are only $59.50, super simple and cute and come in three different lengths, meaning you maybe don’t have to feel like a midget as your tailor hems them three inches. Check out the site for more styles, avoid uber-distressing and save $15 if you spend $100 right now. Not a bad deal if you ask us. Keep reading »

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