I’m a young woman who enjoys the typical girly things, like makeup, clothes and nail polish. But I can’t for the life of me figure out why I’m inundated with cleaning product commercials whenever I’m watching “girly programming,” like “What Not to Wear” or “Tori and Dean: Home Sweet Hollywood.” In the late ’90s and earlier this century, it seemed ad men—and women—finally realized they were neglecting a major segment of the population that might actually want to clean up a spill or, you know, disinfect something, so commercials were changed accordingly. But now, this spic-and-span equal treatment has gone out the window. Keep reading »
Tag Archives: commercials
Orbit’s Biting Commentary On Breakups
Okay, so we know we’re not supposed to be fans of commercials when there’s, like, real art on TV, but Orbit gum is special because they understand that breaking up is hard to do. Remember the clean mouth commercial where the ex-wife put a convertible through a wood chipper because her man was cheating with his co-worker? Well they’ve managed to kick that bitchfest up a notch! In the commercial above, a scorned woman turns T-Rex and starts ripping stuff up with her teeth. Unfortunately, the ad is so controversial for some reason, it was pulled off the air. So we’re giving it to you, because we would never break your heart. [Ad Freak]
Eva Mendes Is Too Sexy For TV
Eva Mendes just can’t catch a break. The beauty with an ugly habit had to postpone being a spokesmodel for Calvin Klein to check into rehab earlier this year. While the fashion house stuck by her in her time of need, now the fragrance commercial she finally made can’t even get on the air because, as a CK rep says, “There’s a lot of skin.” Banned by networks in the US, the spot for Secret Obsession is too hot for TV…and even YouTube. It might not be safe for work, but at least we can watch this Calvin Klein men’s underwear fashion show instead! [Trend Hunter]
Commercials Make Men Less Likely To Clean
How often do you see a commercial for laundry detergent that depicts a father dealing with his son or daughter’s grass-stained clothes? By my calculations, you never do. And this isn’t helping get guys to do laundry or other household chores that are traditionally considered “women’s work.” Men are particularly influenced by the way TV commercials portray them, and 34 percent of them presented them engaged in work behavior, while just 2 percent showed them performing domestic tasks. Women, on the other hand, are least likely to be portrayed working outside the home — only 13.1 percent showed them this way, and 51.5 percent of commercials featuring women focused on selling home products, such as food and cleaners. It’s true that company’s do this for a reason. Women are still the ones buying most of these products. I’m hoping that as people get married later in life, men will start getting used to buying 409 and Clorox wipes and keep doing it when they get married. But then again, I’ve seen my guy friends’ apartments. They may own cleaning products, but they have yet to put them to use. [Newswise] Keep reading »
Underalls To the Rescue!
I totally love ads for various feminine products, whether it be yeast infection creams, douche, or undergarments — they can be either so stone-cold serious or cheekily hysterical. Like this ad from the ’70s for Underalls, an old school pantyhose/undie combo, which shows an animated Underall eraser flying through the air, wiping the visible panty lines from womens’ rear ends. Sounds better than thongs. [YouTube via ] Keep reading »
The Ultimate Care…Down There
We’ve established this already, but commercials in the U.K. rule. This one, for some British brand of tampons, is no exception. Normally we’re not into calling our vaginas by anything associated with food, animals, or plant life, but this beav is awfully cute. [You Tube] Keep reading »
Food Fight Foreplay
Supermarket commercials usually advertise fresh food, but this one for the U.K.’s MySupermarket.com is all about the fresh clients. In the funny ad, a British hottie starts a sexy/gross food fight after seeing his wife bent over the refrigerator. Let’s just say, it begins by asking “How low can you go?” and then ends with sausage. [Ad Week]
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Match.com Ads Are Kind Of Inspiring
You might be thinking, ads for online dating websites are really lame, but the ones from Match.com’s new campaign, “Rewind,” have been airing for about two months and they’re so sweet! We’re totally smitten with this couple — the guy looks kind of like Gael Garcia Bernal — and they make us want to sign up. If only everyone doing online dating was this attractive! Also, while searching for the above video, we came across two funny Match.com ads from the U.K., and one from the U.S., after the jump. [YouTube] Keep reading »
eHarmony: The Video Game
Just looking at those lovey-dovey eHarmony commercials, where couples joke about their “connection”, would make any single gal feel like her love life is dialup while her relationship counterparts have DSL. But apparently the spinster club has more in common with joy stick jockeys than we ever knew. A new ad for Electronic Arts Burnout Paradise, a video game car derby, has spoofed the giggly eHarmony ads. The clever double-entendres and cheeky puns will have you laughing harder at these commercials than you did the last time you got “winked at.” [Ad Week]
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