Tag Archives: cinemark

New App Rewards People For Not Texting During Movies

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Today in “brilliant ideas that only exist because people are awful,” the most popular movie theater chain in the world, Cinemark, has debuted a new app to dissuade moviegoers from texting during movies. Here’s how it works: when a movie starts, people are prompted to use the Cinemark app to put their phones into “Cinemode.” The program tracks whether or not the cell phone was used during the movie; if you’re a good little girl or boy and manage to watch an entire movie without texting your friends or updating your Facebook status, you’ll be rewarded with a discount coupon for your next movie ticket. Keep reading »

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