A new study from the University of Illinois should make college students very happy: apparently drinking a couple beers before a test may improve your performance. Researchers administered a brain teaser quiz to a group of 40 men. Study participants who had two drinks before the test –either two pints of beer or two medium… More »
Growing up with many German relatives, I knew from an early age that beer was very important to people. But as an adult, I learned that beer is useful for more than just drinking. From an (oddly true) sleep aid to a natural pesticide, here are my favorite “other uses” for beer.
Wash… More »
Pink beer is the latest product to be feminized for the fairer sex. Molson Coors, a brewery, is pink-ifying a lager called Animée to be less “masculine” with “clear filtered, crisp rosé and zesty lemon flavors,” according to the UK’s Independent.
Pink beer … sounds like wine. It sounds like champagne, actually. And… More »
Oh, beer advertisements. What would I blog about without you? Bud Light Lime’s UFC sponsorship seamlessly blends panty-clad “ring girl” Arianny Celeste with “Bud Light” stamped on her ass (klassy!), lime slices gingerly covering her lady bits, and ultimate fighting/sexual innuendo like “I like a guy that can go more than one… More »
There are few greater summertime pleasures than an ice cold beer with a freshly squeezed lime floating inside it. Except getting the juice — and then the slice of lime — down inside is often more complicated than it should be. That’s why some genius saw fit to create the Citrus Blaster, which first squeezes… More »
Is this military-themed Budweiser commercial, um, gay? I’m guessing you don’t ask and you don’t tell, either. With so many beer commercials opting for the “real men aren’t gay! GRR! Eat some raw meat!” tactic, I can help but wonder whether it means something when two men are portrayed lovingly. As the gay… More »
There are royal wedding themed products out there for all types – mugs, doughnuts, press-on nails, and even a William and Kate refrigerator (mine is on backorder). There’s nothing wrong with a little bit of ridiculous memorabilia to commemorate the momentous occasion, but Royal Virility Performance? Come now. BrewDog is releasing a limited edition India… More »
Guinness beer fans the flames of homophobia with its new St. Patrick’s Day commercial with a lesson on how men can hug other men without looking … gay. (Because arching your butt backwards in an A-frame hug doesn’t draw more attention to it at all!) I know this commercial is a “joke” as far… More »
Kate Middleton and I have something big in common. We are both marrying princes named Kate. And now that a brewery in Nottingham has dreamed up this royal wedding themed beer, I am feeling closer to Kate then ever before. Apparently she has been tortured by the existence of Cole Porter’s musical “Kiss Me Kate,” More »
Young auteurs everywhere violently dislike (read: envy) directors Wes Anderson and Roman Coppola, and surely this new commercial for Stella Artois beer directed by both will make their filmmaker heads explode. The premise is pretty sly. A dashing dude brings home a cute girl to whom he shows off his super cool bachelor… More »
Behold! Man has truly outdone himself this time. Or at least one man. Mark Zable has perfected his fried beer munchies after five years of tinkering and is ready to sell them to the public. Zable’s recipe for the concoction involves pouring beer into ravioli pockets and tossing them in the deep fryer. Bonus! The… More »
I feel like I’m always reading some new study about the best kind of alcohol to drink to help maintain your figure or even lose a few pounds. Last I remember, I was celebrating the study that found that red wine keeps you slim. But apparently that is no longer the case. … More »
I’m not going to be shy about this. I’m a big supporter of the idea that men should have man things. Their own style underpants. Their man caves. Their awful brands of beer. In that spirit, I gave two big thumbs up to the blessed arrival of THE ORIGINAL MAN CANDLE. I’m so excited about… More »
Need some early motivation to start making your Father’s Day plans? Perhaps this story will inspire you. Twenty-four-year-old Matthew Brace walked into a Massachusetts convenience store on Monday with his three-month-old baby. Sadly, Brace did not have the money needed to purchase to two 40-ounce bottles of beer. And so he said, “For two 40s,… More »
Instead, Bud Light’s “book club” commercial manages to be pretty sexist and annoying towards men. Beer is the best part of book clubs! “Thrusting”! And what’s Little Women? Gee, boys must be super-dumb.
Oh, beer commercials, when will you ever grow up? [YouTube] … More »