My mom often sends me texts alerting me to new beauty products I “need to try ASAP.” Often times, the sense of urgency is a tad overdone. But the S.O.S. to try Colgate Optic White was warranted. This toothpaste uses deep whitening technology to dramatically whiten your pearly whites in just one week, and more dramatically over time. The enamel-safe formula removes coffee, wine or whatever kinds of stains from the surface of your teeth. God, I sound like a toothpaste commercial. Blah blah blah BEST TOOHTPASTE IN THE HISTORY OF THE WORLD. But … I swear! My grill was gleaming after just one brush with the miracle paste. It was like my smile needed a sound effect. I’m off to go buy a lifetime supply. I suggest you do the same.
Amped to try some of this spring’s nail art trends? Get started with Sally Hansen’s nail art pen. This fine-tipped pen is as easy to use as a marker and opaque enough to only require a single coat. Play it safe with some easy yet colorful French tips, or go crazy with stripes, shapes, and patterns! Seriously, despite never having been artistically-inclined, even we found it just that easy to use. Now, which colors to stock up on… [$7.49, ULTA]
Have you heard about BB cream? It’s the latest buzzword in beauty, and for good reason. Any product can claim to change your life, but this one actually will. “BB” stands for Blemish Balm, a product that’s been popular on the Asian market for years but has only recently presented itself in the States and Europe. It was originally formulated by a German dermatologist as a treatment to help patients of laser facial surgery soothe and protect the resulting extremely sensitive skin while imparting light coverage. Somehow it found its way to Asia, where it became increasingly celebrated, before it was brought to other countries. BB cream is like a primer plus tinted moisturizer on crack, if crack was skincare benefits and sun protection and made foundation totally superfluous. While before it could only be accessed through questionable Korean dealers on Amazon (I went there), big American brands are now cashing in on this in-demand beauty booster, and I couldn’t be more excited. If you haven’t sampled a BB cream yet, you must. Once you give it a try, you’ll never go back to thick, cake foundation. They come at all different price points and there’s bound to be one that suits you.
I carry around a makeup bag with me every day. It’s a small makeup bag, but it’s not light, mostly because I have shoved things into it over capacity. I stuff it into whatever bag I’m carrying, even if it’s a teeny-tiny crossbody like the one I use during the week to offset my 1,000-pound laptop bag. Some days I don’t even use anything in the makeup bag, but it comforts me to have it in my possession, like a narcissistic safety blanket. This little bag is the one I’m sharing because my at-home makeup bag, the one I use to get ready in the morning, has been known to leave brothers, fathers, boyfriends, and even mothers flabbergasted by the sheer weight and seize of it. This one is marginally less shocking: it contains very little real makeup and is more like a shrine to lip balm. Here’s what’s in my dirty little makeup bag — do you have a permanent purse beauty fixture like mine? Keep reading »
I like my lipstick like I like my men — bright and smooth to the touch. Kidding! Kidding! But I do happen to like lipsticks that are bright, matte and add a little extra punch. That’s why I’m super into these new high pigment pencils from Bite. Available now at Sephora, Bite’s long-wearing lip colors offer a concentrated shock of color in an idiot-proof pencil design. One swipe and I’m set. And their new spring 2012 collection includes the perfect shade of orangey-red, called Zinfindel. It’ll cheer you up–even without a glass of the stuff. [$24, Sephora]
It’s Boscia, not blackface. Boscia’s done some amazing marketing because the instant I saw this on the shelf at Sephora, I had to have it. A peel-off mask that’s as thick as tar? I imagined it pulling off my entire face to reveal what I always knew was lying below: Scarlett Johansson. Sadly, that did not happen. But, I was pretty happy with the results. Boscia’s mask promises to boost “…skin clarity and radiance. Removes dirt and impurities while refining the look of pores.” This is a mineral-rich mask made of premium clay that will strip away excess oil and naturally exfoliate. Keep reading »