Tag Archives: american apparel

The End Of American Apparel Is Quite Possibly Near

American Apparel is apparently in some deep financial trouble. The retailer has suffered substantial operating losses and, according to Gawker, is $91 million in debt! Execs are engaged in a restructuring deal at the moment, but even the company admitted this is really, really bad, explaining in a public statement, “There can be no assurance that if either or both of these events [restructuring deals] were to take place, that the company would be able to obtain the additional sources of liquidity required to continue operations.” What? Potential shutdown?! What happened to you guys? We thought AA was the shopping emporium of the cool kids. Does this mean hipsters are now spending elsewhere? A few ideas as to why American Apparel may be tanking, after the jump. Keep reading »

American Able Photo Series Spoofs Hypersexual American Apparel Ads Using A Disabled Model

Photographer Holly Norris says on her website, “Rarely, if ever, are women with disabilities portrayed in anything other than an asexual manner, for ‘disabled’ bodies are largely perceived as ‘undesirable.’” To combat that perception, Norris has chosen to spoof the highly identifiable American Apparel ads, which the company claims feature “real women,” though only real women who fit a very specific look — young, thin, and uber-sexual. In her series “American Able,” Norris has photographed Jes, a disabled woman, in American Apparel clothes and in the style of AA ads, in order to “reveal the ways in which women with disabilities are invisibilized in advertising and mass media.” Norris’ photographs are beautiful and I love the positive and forward-thinking mission of the work, which doesn’t just criticize mass market thinking but also presents an alternative. As for Jes? Her photographs have more personality than all the AA ads I’ve ever seen put together. Take that, Dov Charney.

Check out a few more photos after the jump and then check out the entire series on Norris’ website. [Holly Norris] Keep reading »

Are We All Slowly Starting To Dress Like 8-Year-Olds?

Is fashion slowly regressing? Right now, it’s all about the ’90s floral patterns and Kelly Kapowski-esque Keds. We’ve even spotted a few skorts here and there. Now one of the latest products to hit American Apparel stores are frilly lace socks. Remember these? We wore these in the third grade, usually to birthday parties with some black patent leather flats. To be fair, the look is already kind of on track with the whole socks-and-heels trend. So wait and watch for it—frilly socks and shiny flats. (And baby barrettes perhaps?)

What do you think of these socks? Too kid-like? Or crazy cute? [American Apparel] Keep reading »

Riots At the American Apparel Sample Sale


We get that American Apparel‘s colorful cotton basics have become staple items in most wardrobes. We also understand that sales can make people a tad crazy. But the scene outside of this U.K. American Apparel rummage sale still seems a tad excessive. Shouldn’t hipsters be more interested in making the rest of us feel pedestrian about our musical tastes than fighting it out over hoodies, anyway? [Styleite] Keep reading »

What’s The Point Of A Hooded Swimsuit?

American Apparel, purveyor of hipster clothing items that serve questionable purposes, has a new item for summer — a ladies swimsuit … with a hood! This sexy one-piece has a hooded halter neck, which, it seems to me, you have to wear up if you’re laying out in the sun because otherwise some unsightly tan lines are in your future. With beach season almost here, is this a swimsuit you could see yourself wearing? [$48, American Apparel via BuzzFeed] Keep reading »

American Apparel Missed The Memo That Halloween Is Over

This close-up of Andy Kaufman’s face makes this shirt quite possibly the most terrifying garment we’ve ever seen. Wear this to a first date, and we guarantee you will scare the crap out of your suitor. [American Apparel] Keep reading »

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