Tag Archives: advertising
Evian wants to make you feel as good as a baby rollerblading to “Rapper’s Delight.” Umm, what? The French mineral water company recently posted an ad online featuring a bunch of CGI babies flipping and rollerblading around bottles. The company boasts that Evian’s “pure and mineral-balanced” water “supports your youth.” Sorry, but if there’s not some special youth hormone in that bottle, than it’s just regular H2O. Am I the only one who thinks this video is totally creepy? And who has The Sugarhill Gang stuck in my head? [Daily Mail]
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In America, People for the Ethical Treatment of Animals are well known for their shock-tactic ads, but they’re not the only pro-animal rights organization willing to go overboard with advertising in order to bring attention to the cause. Wakker Dier, which means “Animal Awake,” is a Dutch organization that’s Europe’s PETA counterpart. For their campaign, they hired Dutch Playmate and fetish model Ancilla Tilia to play the part of a stripper who gets clubbed and stripped like an animal. Watch it, after the jump, but be forewarned it’s fairly graphic.
While PETA’s ads have a tendency to be more silly than shocking, this ad is a real eye-opener. But does the video get across the organization’s mission? Does watching a fetish model get “clubbed” and “stripped” make people more sensitive to animal rights? Or does the viral path this ad will take mean more people will be thinking about animal rights than they were yesterday? [ANIMAL via Copyranter] Keep reading »
We’ve never seen such well-dressed pink gorillas, have you? Keep reading »
If you are single and out in the dating trenches, then you know how absurd and post-modern the whole fiasco has become with the invention of the internet. Wanna find love? Head to Match.com. Wanna tell that special someone how you feel? Send them a Gchat. When I go out with a new guy, I find myself asking ridiculous questions like, “How’s our email chemistry?” or “Can I date him if he doesn’t text?” I barely know how to react anymore when a dude calls me on the phone, so I seriously think my head might explode if I ever received a hand-written letter. I was totally born in the wrong century. I want a long courtship complete with calligraphied love notes, white gloves, red roses, and a carriage ride…you know, Jane Austen style. I know, I’ll keep dreaming. This is why I’m kind of obsessed with a new blog, Advertising for Love, started by Rutgers student Pam Epstein, while working on a dissertation about the transformation of love and marriage in nineteenth century America. Pam found a bunch of personal ads from that time period and was so charmed by them that she felt the need to share. Thank you, Pam. Now I can really see if dating was better in the 1800s. Here are some of my favorite selections. [Advertising for Love] Keep reading »
Marc Jacobs’ new ad campaign is a bit mystifying. Why, we’d like to know, is model Natasa Vojnovik hanging by her ankles from a window? We’re all for death-defying stunts, but this one doesn’t seem to have much of a purpose. You can’t see the clothes, you can’t see her face, and I’m not entirely sure that “clothing you’ll look good while being dangled from your Park Avenue window by mobsters” is much of a selling point. Click to see the full ad after the jump… Keep reading »
Most beer ads are crammed full of super skinny chicks with bigs boobs. So we love this Bud Light commercial, which invites us to laugh at a dude getting totally humiliated as he tries to buy a copy of Tongue & Cheeks only to have the cashier yell across the store, “This guy wants porno.” Then his prom date who he hasn’t seen since high school walks in? It sadly never aired on TV (uh, there is a vibrator in it), but we have it here for your viewing pleasure. Keep reading »
Sex may sell, but how does one sell sex? Since the ’80s, prostitutes in London have been using “tart cards” to advertise their services. Tart Cards, a new graphic (in both meanings of the word) book, takes a look at how the art form has evolved from discreet illustrated pocket papers with text like “Charming Italian Model”, to the explicit pornographic photos posted in red telephone booths. Showcasing over 350 cards, the tome may shed some serious academic light on the history of a subculture, but it’s better as an amusing coffee table book, especially for the additional glossary of coded prostitute language. [$24.95 at Amazon.com]
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Oh Axe, will your sexist ads know no bounds? This time around, the male product line is shilling its tire-shaped “Detailer Shower Tool” (that’s the manly name for a loofah, FYI) by implying the user is washing off the perfume scene left by a chick (on his ear) and her mother (on his knees). Because he was doin’ them at the same time, get it?! As Context.org asks, have threesomes become so commonplace that companies like Axe need to take it up a notch by titillating their audience with mother-daughter sex? Keep reading »
Sirens siren Heather Wood Rudulph has written a piece for Huffington Post about five reasons we still need feminism, including the recent murder of abortion provider, Dr. George Tiller, and the propensity of pop culture to make women look like marriage-crazy loons.
Her five reasons are just dandy, but why limit ourselves to only five? It was depressingly easy to think of five more reasons we need more of the F-word. Keep reading »