The Internet has exploded in an estrogen-charged fury of pro-girl viral ads, each more emotionally manipulative than the last. And it’s a good thing, because prior to the summer of 2014, American girls were languishing in princess towers, completely clueless that they had any value beyond their homemaking and boob-flashing skills.
As a grown woman and a mom of middle school daughters, I’m convinced that the new wave of viral ads are just as pandering and insulting as the things they’re trying to prevent. You just have to get past your gut reaction of “Yay! Girls!” to see it. Read more on Cracked…
“Is this an ad for blow jobs or fast food?”
That’s a question posed by “Jane Doe,” the young model who appeared in that infamous, beej-inspired Burger King ‘super seven incher’ ad. The print ad, which ran in Singapore, features a pretty blonde woman with red lipstick opening her mouth as a big Burger King sandwich heads straight towards her. It’s one of the more explicit allusions to hummers in advertising history (which is saying something).
Well, now “Jane Doe” is speaking out. Keep reading »
Carl’s Jr. ads have a signature formula, and it tends to involve scantily clad hot ladies — which have included Jenny McCarthy, Heidi Klum and Paris Hilton — sauntering around in a semi-NSFW manner while remembering to take a big bite out of a burger every now and then. This time around, the company’s latest “sexy burger-eating” ad features a dude, and damn do things look different when the star is a guy. Keep reading »
Actually, yes, this does accurately sum up how I watch both shaving cream commercials and the E! channel. For the sake of comediennes Akilah Hughes and Suzanne Hitchman, I hope other feminists are able to laugh at this, too. [YouTube]
Listen, it’s not new for companies that make hair removal products and tools to focus their messaging on how “gross” body hair is, in particular on a woman. I don’t think I’ve ever met a hair removal ad that made me feel great or even neutral about my body hair. But these new ads from Veet are lame on a whole other level, as they try to make the case that somehow body hair on a woman is not normal or natural and that if you have it, you are a … wait for it … MANNNNNNNN. There are a few versions of the ad (see more after the jump) all of which basically make clear — in a lighthearted, silly way, don’t take it so seriously, you fucking hairy feminist — that even the tiniest bit of body hair, hair that has emerged since you shaved yesterday, means you look like a gross, brutish man and you should be embarrassed for anyone to see you in such a state of un-groomed nastiness. (Which is why you need Veet, duh.) Well, I have a fuckload of stubble on my legs, I do not know what’s happening with my arm pit situation, my bush will do what it wants, and none of these things have anything to do with my femininity or perceived femininity, so please shove off, Veet. [via Jezebel] Keep reading »