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Oh, how much fun it would be to work on the creative for a laxative brand’s ad campaign! And fun was clearly what the crazy kids at McCann Healthcare Worldwide were having when they came up with this ad for Dulcolax’s latest ad campaign. Turds! In poop prison! Counting the days they’ve been trapped inside someone’s bowels thanks to constipation! At least until Dulcolax arrives to set them free. Seriously, this has to be the best/worst ad ever. The turds are huddled around AN ASSHOLE, you guys. Genius! (Check out a few more subtle Dulcolax ads after the jump.) [Ads of the World via Ad Week] Keep reading »
The pork shoulder is simmering away in the slow cooker, beer is chilling in fridge, and we’re mere hours away from seeing the Seattle Seahawks take on the Denver Broncos in Super Bowl XLVIII. I could really care less about the game … I’m her for the pulled pork sandwiches, Half-Time Show (featuring Bruno Mars and the Red Hot Chili Peppers) and then, of course, the commercials. Speaking of the latter, let’s take a look back at some of the greatest Super Bowl commercials of all time. Will any of the ads that air this year come close to the standard set by these? We’ll see…
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No, actually. Well, not in the “sexy” sense of the word hot. But Fox isn’t willing to take any heat for running an ad during the Super Bowl that takes aim at two of their biggest regular advertisers, Coke and Pepsi. This SodaStream ad featuring Scarlett Johansson was rejected by Fox, not because of the way ScarJo sensuously sucks on a straw, but because the brand touts their healthier alternative by specifically calling out their chief competitors. Sure, many of the ads shown during the Super Bowl are sexist or racist or homophobic or just painfully stupid, but brazenly calling out Coke and Pepsi? That’s where Fox draws the line! [Business Insider]
Last week, we showed you this new advertisement from the girls toy company GoldieBlox, spoofing the Beastie Boys’ song “Girls.” Well, the company’s use of the song has sparked a legal battle over copyright infringement — but before you assume that it’s the Beastie Boys suing GoldieBlox, think again. According to The Hollywood Reporter, while the band claims that the inclusion of “Girls” in the video doesn’t fall under fair use and is a “big problem” that has a “very significant impact,” it’s GoldieBlox that’s preemptively suing the Beastie Boys, seeking declaratory and injunctive relief to “vindicate the rights” of the toy company. Their argument is that the lyrics to “Girls” are sexist and therefore their use of that song in an ad related to little girls’ empowerment qualifies as “parody.”
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This ad campaign for a sushi restaurant in Yekaterinburg, Russia, is meant to make you want to eat
vagina fish. The tagline translates to, “First class FISH, not some vulgar crap.” But oh, it’s vulgar. I’m speechless for once. [Buzzfeed]
These creative advertisements are for a new exhibition at the Vancouver Science World Museum, “The Science Of Sexuality.” The “Now You Know” campaign puts a positive spin on science and sexuality in a way that’s relevant to all of us (who doesn’t want to prevent colds and headaches?) Fun sex factoids with a sense of humor to boot! Say that in your best Canadian accent. [Buzzfeed]