Tag Archives: adidas

Facebook For Your Feet

Leonora EpsteinNovember 30, 2010 //

As much as Facebook, Twitter, and the internet are a part of our lives, they remain a weirdly invisible part. If you’re a die-hard Facebook fan, you should check out Gerry Mckay’s Adidas shoes design, which puts the Facebook brand front and center in your wardrobe (well, more like front and down … on your feet). Anyhoo. The designer’s concept is only a creative idea—these kicks aren’t actually available anywhere yet. But we’d bet that with the viral action he’s getting with these images, tech companies and Adidas are bound to notice, and possibly think it’s a good idea. Check out McKay’s Twitter shoe mock-up, after the jump! [Gawker] Keep reading »

Ladies And Gentlemen, Grab Your Tracksuits!

Winona Dimeo-EdigerNovember 18, 2010 //

Adidas Originals and Snoop Dogg have teamed up to create perhaps the comfiest holiday ever, National Tracksuit Day, and it’s happening tomorrow, November 19th. Here’s a montage of Snoop’s slightly dizzying pleas for you to take part. What’s that? You’re not allowed to wear a tracksuit to work? Dude, it’s a national holiday. Your boss will understand. Keep reading »

Adidas Originals Short Is Where All The Cool Kids Are

Leonora EpsteinMay 19, 2010 //

They say that advertising is in the crapper these days, but Adidas sure seems to be onto something, at least in the realm of video campaigns, with its Adidas Originals shorts. In “The Street Where Originality Lives,” a cool urban street atmosphere hosts city skater kids who go to just about the most awesome-looking rooftop party you’ve never been to. Oh, and the cameo celeb appearances don’t hurt, either—Agyness Deyn, Ciara, David Beckham, Jeremy Scott, Snoop Dogg, and Whitney Port to name a few. [YouTube via HighSnobiety] Keep reading »

Worse Than Jeggings: Jean-Printed Gym Leggings

Leonora EpsteinApril 8, 2010 //

Jeggings just got some competition in the “what’s fuglier?” contest. Behold Stella McCartney‘s “denim printed” leggings. They’re part of her line for Adidas, so we assume the idea is that you wear these to the gym? Really?

To get more specific, the description says that these are actually tights, but since they’re footless, we wonder if they’re closer to tights or leggings. This now challenges one of our firm fashion rules: Tights are not pants. But what if your tights are printed to look like pants? Still no. [Adidas.com] Keep reading »

A Pair Of Sneaker Pumps We Wouldn’t Mind Running Into

Leonora EpsteinMarch 22, 2010 //

There are certain things you just know are true. Like: For every action there is an equal and opposite reaction, tights are not pants, and Johnny Weir is as gay as the night is black. Up until now, we never questioned the horrendous connotations that come when you put the words “sneaker” and “pump” together, which can only conjure images of Spice Girls videos and trips to Payless circa 1996. Never again, we said. And so we adopted the firm belief that sneaker pumps are just plain bad. And not even bad in an ironic way. Yet, if we never questioned our conventional wisdom, would the Earth still be flat?

So now we reflect and reconsider with the discovery of these mesh wedge trainers from the Adidas SLVR line. The netted body and wedge shape somehow give these shoes an edgy, wearable quality that we could totally imagine on the runways of many a high-fashion designer. Crap, now we gotta go find something else to believe is wrong. [Adidas/SLVR Store] Keep reading »

Snoop Dogg Has Joined The (Adidas) Force

Annika HarrisFebruary 4, 2010 //

Snoop was on hand to help Adidas promote its original “Star Wars” collection. [NYC, 2/4/10] Keep reading »

The Craziest Workout Wear We’ve Ever Seen

Leonora EpsteinFebruary 3, 2010 //

If Michael Jackson were still alive (may he rest in peace), we’re sure he’d be all up in Jeremy Scott’s new collection for Adidas. MJ is probably the only person in the world who’d be able to get away with pumping some iron in a sleeveless military windbreaker or jogging in a bedazzled bolero track jacket. The line has been described as a “reinterpretation” of traditional sports clothes, but we think that term might even be too liberal. This is more like gym clothes on crack that got assaulted by a gang equipped with lace, crystals, fringe, and sparkles.

We’d actually pay good money to see any guy rock the jeweled football jersey, and any chick who can complete a 100 meter dash in the Bustier Track Dress deserves a gold medal automatically. Combine that fringed hoodie with any workout equipment, and you have a disaster waiting to happen. But if you’re brave enough to wear any of these pieces to the gym, we’re betting your workout would be no sweat. [Nitrolicious] Keep reading »

Sneak Peek: Adidas Pays Homage To Princess Leia

Erin FlahertyDecember 4, 2009 //

Behold, an immaculate conception that threatens to overshadow that other one commonly celebrated around this time of year: Take perhaps the most famous sexy movie costume ever, combine it with a pair of iconic sneakers and you have, ta-da, the Adidas Originals Star Wars Collection “Princess Leia.” So far, the preview only shows a sliver of the shoe, but we’re gonna go out on a limb here and guess they’ll look pretty awesome? Start lining up behind the serious collectors in January. [Nitrolicious] Keep reading »

An Underwire Sports Bra Could End Your Workout Woes

Leonora EpsteinOctober 22, 2009 //

I am a busty lady, and what might suck most about it is never finding a supportive sports bra—I’ve always had to wear two to make sure the Boobsey Twins stay in place when I’m on a run or working out. While there are solutions out there for C, D, and larger cupped ladies, I find a lot of these bras are either made for women who also have larger bodies or they’re simply so freakin’ ugly that I just can’t bring myself to wear what looks like some t-shirt flotation device. My latest discovery is this Adidas “Simia” sports bra with underwire (underwire—thank you!). It also has all the makings of a sturdy workout garment—molded cups, wide straps and a hooked back closure. How about that. [$40, ShopAdidas.com] Keep reading »

Quick Video: Adidas SLVRL Fall 2009 Collection

Zandile BlayJuly 22, 2009 //

Can we give Adidas an A+ for creativity? Usually, clothing lines create a catalog or look book to show off the latest clothes for the season. But for their SLVR Label Autumn/Winter 2009-2010 collection, Adidas has added a short video that anyone can watch on YouTube. (FYI: The video was directed by Theo Stanley and features music by Sam Wagster, all under the creative direction of Pietsch Lim.) This one-minute video feels very much like a collage of sound and images, and it’s a cool way to view the clothing, if not a little too artsy. Eh, see what you think.
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