Abercrombie & Fitch’s CEO Mike Jeffries said he only wants his clothes worn by “the cool and popular kids,” not the “not-so-cool kids,” which is why sizes only go up to women’s size 10. Men’s sizes, by the way, go up to XL and XXL because it’s only women who can be too fat for Abercrombie’s clothes. Fuck that noise! Here’s Jes from the blog The Militant Baker posing with a traditionally “hot” male model in a variety of Abercrombie & Fitch poses. In an open letter on her web site she writes,
“I didn’t take these pictures to show that the male model found me attractive, or that the photographer found me photogenic, or to prove that you’re an ostentatious dick. Rather, I was inspired by the opportunity to show that I am secure in my skin and to flaunt this by using the controversial platform that you created. I challenge the separation of attractive and fat, and I assert that they are compatible regardless of what you believe. Not only do I know that I’m sexy, but I also have the confidence to pose nude in ways you don’t dare. You are more than welcome to prove me wrong by posing shirtless with a hot fat chick.”
Who says fat girls aren’t the cool kids? [The Militant Baker via BuzzFeed]
It’s pretty clear that Abercrombie & Fitch CEO Mike Jeffries is a raging douchebag. Aside from the sexist and elitist (oh and we forgot, ableist) practices the company’s been found guilty, Jeffries most recently came under fire for his absolutely ridiculous sizing policies. You see, A&F only produces women’s clothing up to a size 10, because, as Jeffries so pleasantly notes, “In every school, there are the cool and popular kids, and then there are the not-so-cool kids. We go after the popular kids.” Okay, first off, it’s embarrassing that a 60-year-old man would use a high school analogy to describe his business model. Nevermind that A&F’s heyday was, like, 2006 or something, Jeffries is pretty blatantly King of the D-bags, yes? Keep reading »
Dear Abercrombie & Fitch CEO Mike Jeffries,
I used to see your brand walk up and down the halls of my high school way back in the day. Before I really even knew who you were, there you were — in the form of jeans, shirts and other fashion statements of the late ’90s. At the time, I thought I hated you for the simple reason that the popular kids seemed to have a monopoly on you, and in my mind, popular was synonymous with evil. But, I’m older and wiser now, and know it’s not the popular kids that I loathe.
It’s your “you’re not good enough” mentality. Keep reading »
I’m a little uneasy about getting older, but it’s definitely not something that’s on my mind 24/7. There is one place, however, that forces me to confront the harsh passage of time more than any other, and that’s the mall. Stores I once bounded into with youthful glee now turn me into a scowling curmudgeon. Here are 10 stores that my 27-year-old self can barely handle, and why … Keep reading »
Abercrombie & Fitch recently announced plans to open a children’s store on Savile Row, a London street known for high-end menswear and often referred to as “the golden mile of tailoring.” Obviously, this didn’t go over well with Savile Row’s merchants and clientele. In response, impeccably-dressed demonstrators gathered outside the A&F store in Burlington Gardens twirling their mustaches, strumming banjos, and waving signs that said “Give Three-Piece A Chance.” I’m a little concerned about the guy on the left with the riding crop, but otherwise I think this is brilliant.
As if clothing brand Abercrombie & Fitch wasn’t already the worst, staffers at the store’s Milan outpost say they were forced to work out every time their supervisors caught them making a mistake. Men were given pushups, and women were given squat thrusts, presumably so they could get ever-closer to the perfect Abercrombie model body.
Keep reading »
Warning: Abercrombie & Fitch and Hollister are going to try to emotionally manipulate you into buying their frat-lite clothing this Black Friday — and they are going to use man abs to do it. The retail chains are planning on deploying thousands of shirtless young men – faux lifeguards at Hollister and bros in skinny jeans at Abercrombie — starting at midnight on Friday, so be careful. You may be tempted to buy countless cardigans and denim mini-skirts, but hold fast! We’re sorry to say, the men do not come free with purchase. [Racked NY]
Gone are the days when the “Jersey Shore” cast wore Ed Hardy Ts soaked in Long Island iced tea-scented barf. Now they’re moving up in the world and Mike “The Situation” Sorrentino struts his stuff in “aspirational” brands like Abercrombie & Fitch. In its most recent episode, The Situation was seen wearing neon green Abercrombie & Fitch sweatpants on the streets of Florence, no doubt whilst doing something sketchy. Can you guess who is not too pleased about this free PR? Yup, Abercrombie & Fitch. Keep reading »
It ain’t easy being a scantily clad Abercrombie & Fitch model these days. Not only was Belgian male model Florian Van Bael allegedly paid $1,000 less than the female models at a seven-day photo shoot for Abercrombie on Long Island, NY, but he also was under the close eye of ad agency Shahid & Co., which allegedly monitored all the models’ drinking, eating, and workout habits while shooting. Keep reading »