Mike Jeffries, CEO and chairman of Abercrombie & Fitch, lost his chairman title this week. The guy is a super-douche who made it known that he only wants cool kids to shop at his store. It seems that shareholders are fed up with that attitude, because it’s no longer selling. The new chairman will be Arthur Martinez, who has helmed both Sears and the Federal Reserve of Chicago. Abercrombie is also adding two new directors to the board, which points to a possible shift in direction for the company. Jeffries remains CEO and a board member. Keep reading »
Abercrombie will finally be expanding its range of sizes to sell clothing larger than a size 10. In what might just be karma for being colossal jerks, the company’s stock prices have been dropping and customers aren’t flooding into the store like they used to. CEO Mike Jeffries still insists that his brand is marketed toward “cool kids.” It seems that an increase in available sizes might help them dig themselves out of their financial rough patch. They also hope to expand their shoe and accessory lines, and will be closing their Gilly Hicks lingerie stores. Even Hollister will face a major overhaul. Shoppers might just be over Abercrombie’s trademark snootiness, and no change to their stores will solve that problem. Keep reading »
In case people aren’t yet convinced that Abercrombie & Fitch is the Douchiest Company Ever, they’ve set out to prove it once again. In 2010, they fired Hani Khan, a Muslim employee who insisted on wearing a hijab at work. The store claimed that the head scarf would hinder sales because it strayed from their desired employee “look.”
In 2011, the U.S. Equal Employment Opportunity Commission filed a lawsuit on her behalf. Now, U.S. District Judge Yvonne Gonzalez Rogers has ruled that Abercrombie & Fitch wrongly fired Khan, a former employee of a Hollister store in San Mateo, California. Keep reading »
Abercrombie & Fitch just launched an anti-bullying campaign but they’ve fucked up yet again by making T-shirt with the slogan, “# more boyfriends than t.s.” — meaning Taylor Swift.
Aaand cue the mob of torch-wielding tweens. Keep reading »
By now you’ve probably heard that Abercrombie & Fitch is an exceedingly offensive company that aims to create clothes exclusively for the young people that CEO Mike Jeffries deems “cool.” But did you know that A&F has a long history of sexism, too? As The Huffington Post explains, back in 2005, activist Heather Arnet of the independent advocacy group, The Women and Girls Foundation, escorted 16 teenage girls to Abercrombie’s headquarters to protest a line of — surprise! – offensive T-shirts. The girls had decided to stage a boycott, affectionately named “girlcott,” of T-shirts which pit women against each other, baring phrases such as “I had a nightmare I was a brunette,” “Blondes are adored, brunettes are ignored,” and “Do I make you look fat?” Keep reading »