All Hail Mer-Cat, Empress Of Halloween

Rebecca Vipond Brink | October 30, 2015 - 6:00 pm

Halloween is a special time for those of us who have adopted animals as a stand-in for children. Kids are great to dress up (just ask my mom, who took Halloween as a personal challenge), but animals? Animals have fur. So clearly they’re cuter.

And this particular Mer-Cat is extra-special. SheMore »

The Devil & DIY: Why We’re OK With “DIY Beauty” But Not Witchcraft And Homeopathy

Rebecca Vipond Brink | October 30, 2015 - 3:00 pm

I started out looking into what witches might do for beauty by looking into spells and potions one might concoct for skin care, hair care, etcetera. But two things became clear pretty quickly: First, that there’s nothing funny I can say about spells, because they’re basically prayers, and I respect that. Second, that whatever soaksMore »

Halloween Makeup Tutorial: You, But With A Gory Gash!

Josie Rodriguez | October 30, 2015 - 2:00 pm

Um, excuse me, Halloween is tomorrow already?! If you still haven’t figured out your costume but you want to make a splash, you can always just go in your normal clothes but add this amazing gash and bruise makeup, courtesy of San Francisco-based hair and makeup artist Josie Rodriguez!

What You’ll Need
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“The Today Show” Celebrates Halloween By Making Peanuts Absolutely Terrifying

Amelia McDonell-Parry | October 30, 2015 - 1:30 pm

Yeah, looks fine from afar, but when you get up close… More »

PSA: Try Not To Offend Anyone With Your Halloween Costume

Megan Reynolds | October 29, 2015 - 12:18 pm

If you have second thoughts about what you’re wearing out to the spoOOoooOky club, don’t wear it. More »

Halloween Makeup Tutorial: Day Of The Dead

Josie Rodriguez | October 29, 2015 - 10:00 am

Two more days until Halloween! Yesterday, San Francisco-based film makeup artist Josie Rodriguez taught us how to become a Harley Quinn-esque hot-creepy clown. If that didn’t float your boat and maybe you’re looking for something a little bit more beautiful, you’re in luck, because today she’s teaching us how to make ourselves upMore »

Meet The Witches Of Instagram

Amelia McDonell-Parry | October 28, 2015 - 3:40 pm

You probably didn’t realize it, but according to astrologists, back in 2012, the Earth and its inhabitants began a powerful period of spiritual awakening, prophesied by the Mayans as a shift in our collective consciousness. According to one astrology website I found, “the essence is we are shifting from our current limited state, to a higher vibration… More »

Romance Novelist Revealed As Plagiarist After Writing 75 Books In 5 Years

Rebecca Vipond Brink | October 28, 2015 - 3:08 pm

Does it seem to anyone else like the romance genre has been in the news a lot this year? First, it was that very strange Holocaust-themed novel being nominated for two RITAs (the genre’s annual awards), now it’s that a prolific romance novelist has been outed as a plagiarist.

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Halloween Makeup Tutorial: Become A Hot/Creepy Clown!

Josie Rodriguez | October 28, 2015 - 12:00 pm

Halloween is here – like, Saturday! If you haven’t decided what you’re going to be yet, never fear, because Josie Rodriguez, a San Francisco-based film makeup and hair artist, is here to teach us how to make ourselves creepy/hot via the power of cosmetics. First up, learn how to make yourself into a hotMore »

This Woman Who Took Engagement Photos With Pizza Is Your New Shero

Megan Reynolds | October 28, 2015 - 11:00 am

We salute you, Nicole Larson. More »

Check Your Vibes: 9 Ways To Ace The Most Soul-Crushing Season Of The Year

Claire Hannum | October 28, 2015 - 10:30 am

Look, not to be a huge Debbie Downer or anything, but this season is the hardest of the year for a lot of the planet. Yes, the empty, frigid days of January and February are more brutal than October (if you live in a cold climate), but the hard part about this season is that… More »

Sexy Halloween Costume Alternatives

Naomi Karavani and Emily Winter | October 28, 2015 - 9:10 am

Sexy Indian Chief is so played out. More »

Scary Monsters, Super Treats: How To Make Adorable Halloween Monster Cupcakes

Rebecca Vipond Brink | October 27, 2015 - 9:00 am

Do you want to make festive Halloween cupcakes, but you have basically low to no frosting skills? I got your back! Here’s a very simple monster cupcake that takes basically no skill and very little special equipment. You will be munching on adorable monsters in no time!

What You’ll Need:

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Model Robyn Lawley Calls Her Stretch Marks “Bad Ass Tiger Stripes”

Amelia McDonell-Parry | October 26, 2015 - 5:00 pm

Reclaim your stretch marks and call them stripes! More »

Witch Week: Welcome To Our Coven

Megan Reynolds | October 26, 2015 - 12:30 pm

This Halloween week, to celebrate the power of witches, witchcraft and magic, we’re exploring the rise of witches as a cultural phenomenon, from all angles. More »

Beauty Test Drive: Mother Dirt Is Live Bacteria For Cleaning Your Body (And It Actually Works)

Lourdes Uribe | October 26, 2015 - 11:30 am

Cleaning your body with live bacteria is nowhere near as gross as it sounds. More »

Would You Wear Hair Tattoos?

Amelia McDonell-Parry | October 23, 2015 - 4:10 pm

I’m generally down to give most beauty trends a shot at least once. I’ve used hair chalk, eyelash extensions, the sockbun (using both a real sock and that mesh donut sold at the drugstore), and weird nail jewels, for example, and currently the ends of my hair are a faded chlorine-like blue-green thanks to a drunken… More »

Finally, A Chance To Wear Drake On Your Mouth

Megan Reynolds | October 23, 2015 - 3:30 pm

Tom Ford, purveyor of sexy perfumes and clothing for high class cyborg call girls, also makes devastatingly beautiful and expensive makeup. In response to Drake’s massive influence – or at the whim of a marketing person who really has their fingers on the pulse of the youth – Ford has now released a lipstick named after… More »


Megan Reynolds | October 22, 2015 - 3:00 pm


Thank Us Later: The Best Cups On Earth

Rebecca Vipond Brink | October 22, 2015 - 11:00 am

The number of items I will recommend to every single person is very very small. If I’m going to tell you that you’ll thank me later for your purchase, I really want it to be a guarantee that I can vouch for. I’m going to make what might seem like a ridiculous suggestion, but IMore »

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