Gap Introduces “Athleta” Line
Posted by: Leonora Epstein
Filed in:
style
10:20AM, Monday June 29th 2009
Finding cute workout clothes can be a challenge, especially when you don’t want to shell out for those designer Stella McCreditcardmaxout lines. New from the Gap Group: Athleta, a line of workout clothing for women that’s affordable and attractive. We’re not going to say the styles are to-die-for, but it’s worth checking out. You can shop by sport, which doesn’t just include your basic yogawear and running gear, but also covers ski/snowboarding, golf, and hiking. In the mix you’ll find bra-tanks in punchy colors, skirt-capris, patterned performance swimsuits that are the anti-Speedo, and nylon tennis dresses. There are some crazy prints that vary from loud graphic flowers to hippie mendi designs that you may want to be cautious about wearing. At least you can say they’re not boring! [Athleta]
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Amelia McDonell-Parry
wrote on June 29 2009 @ 10:23 am: [report]
In other words, items I will buy to make myself appear like I’ve gone to the gym, when I’m really just coming back from the burrito joint.
CheeeeEEEEse
wrote on June 29 2009 @ 10:29 am: [report]
Is this new? My mom has been getting catalogs for a long time from them.
Amelia McDonell-Parry
wrote on June 29 2009 @ 10:31 am: [report]
@CheeeeEEEEse They’ve always had their Gap Body line, but this is very sport specific.
SociallyAlexander
wrote on June 29 2009 @ 10:34 am: [report]
Gap puchased Athleta by being the highest bidder. This is not a new Gap created line.
Humble Bee
wrote on June 29 2009 @ 10:37 am: [report]
i love work out clothes. Thats my uniform.
DancerNinja
wrote on June 29 2009 @ 03:26 pm: [report]
I love workout clothes, but I refuse to pay more than $30 for something that I’m just going to sweat in and get chalk all over. Possibly blood too.
joyy
wrote on June 29 2009 @ 03:30 pm: [report]
@DancerNinja - took the words right out of my mouth. I will only spend ‘real’ money on something really nice, like merino baselayers mmmm. Chalk and blood eh? Are you a climber or a gymnast?