When it comes to watches, my priority is not being on time — in fact, I've worn my fair share of broken vintage versions just for the look of them. I can't be alone, right? (Or am I?) Regardless, I covet the hell out of gorgeous, brutally priced timepieces (whether they're functioning or not). Rolex? Bulgari? Sign me up. Unfortunately, I don't have the kind of budget that allows for $30,000 watches. That diamond and sapphire-studded leopard-face Cartier? I can't have it, even though I want it. Luckily, there's a world of watches out there, and there are tons that look believably rich, without the rich price tag. Check out my 10 picks for sweet watches at prices that won't make your heart stop ticking… and I won't judge you if you don't even bother to set them.