In 2005, designer Jedda-Kahn launched his first line to great success. But six years later, many of his biggest accounts have disappeared and he’s barely holding on, despite having a handful of celeb clients. Can Elle Creative Director Joe Zee help him get back on top? Tune in to “All On the Line” to find out! making enough to keep going and is done with borrowing money.
“All On the Line,” Tuesday nights at 10 p.m. EST on the Sundance Channel. Keep reading »
It’d be a little bit of a stretch to call Roseanne Barr, the star of the revolutionary ’90s sitcom “Roseanne,” a style icon. But we do love the laidback look of the whole Connor family, and hey, obviously the ’90s are back in a big way. So in honor of Roseanne as the queen of snarky moms, and Mother’s Day in general, we’ve cobbled together this Style Stealer look. Check it out after the jump! Keep reading »
This weekend, I saw Morgan Spurlock’s new documentary, “The Greatest Movie Ever Sold.” The concept is simple—fed up with all the advertising around him, Morgan decides to take a critical look at “brand integration” in our everyday lives by making a documentary that is fully-funded by product placement. He shows us every step involved in getting sponsors and one of the points he hits the hardest is that movies and brands have formed a symbiotic relationship—studios make money when sponsors buy into a movie, sponsors get a visibility boost from people seeing the flick, and in turn the sponsors promote said movies not only on their packaging but in their other advertising. It’s a pretty good racket in the end.
So I was pretty interested to see today that the new James Bond flick, “Bond 23,” will be financed by a whopping $45 million worth of product placement. Keep reading »
“Celebrity Apprentice” has been hyping this girl fight between Nene Leakes and Star Jones all season. I’ve been watching and waiting, but was starting to think it was never going to happen. But OH. It went down on Sunday night. Nene went totally batty on Star in front of Donald Trump and the Biosilk/Chi executive. Awkward! Cringeworthy! My thoughts, after the jump. Keep reading »