Monkey Behavior Advertising, Just Like Human Beer Advertising, Appeals To A Male’s Penis

Anyone can make a beer ad: boobs, butts, more boobs, and an ice cold brewski. Don Draper, we have a winner! It turns out that monkey advertising is very similar to that of their two-legged ancestors: sex sells. According to New Scientist, researchers will soon study the effect of ads on monkey behavior modification. Laurie Santos, the Yale University primatologist, and Keith Olwell and Elizabeth Kiehner, two New York ad execs, plan to advertise a tasty treat to brown capuchin monkeys who live in captivity. (They will probably use JELLO.) One treat will be advertised on “billboards” inside the monkeys’ enclosure and the other won’t be; when the capuchins are presented with the desserts, the researchers want to see if the advertising had any effect. But just how does one market JELLO to monkeys? Keep reading »

Bill Clinton’s My Little Pony Knowledge Is Put To The Test

When I was a kid, I begged my parents for months to get me a “Mothers The Pony.” They’d go to toy store after toy store, and no one would have any idea what they were talking about because I’d gotten the name wrong—I, of course, meant that I wanted a My Little Pony. Apparently, Bill Clinton knows more about the pastel ponies than I did. Over the weekend, Peter Sagal interviewed Bill on NPR. After asking some fun questions like, “What is more fun—being president or former president?” and “Did Hilary have to give you any lessons in standing to the side and gazing adoringly?,” Peter got to the segment of his show called “Wait Wait … Don’t Tell Me,” where he asks people questions about a topic they really shouldn’t know all that much about. The category he decided to give Bill: My Little Pony. Keep reading »

The Love Guru: Confronting A Ghost From The Past

Ever since “The Talk” happened, things have been better with Spontaneous Guy than I could have imagined. We’ve been spending more time together, getting to know each other on a deeper level, and continuing to have fun.

“Everything is going great, but I’m still panicking,” I told Dr. Diana during our last meeting.

We spent most of the session trying to unravel what exactly I was panicking about when it came to my relationship with Spontaneous Guy. By the end of the hour we had excavated my biggest anxiety about what could go wrong in a relationship, the fear that has led me to the killer belief that love means someone has to get hurt.

“I am terrified that I will fall in love and he will jump ship suddenly without explanation,” I said, tears forming in my eyes.

“Tell me why,” Dr. Diana asked. Keep reading »

Anna Sophia Berglund & Shera Bechard: 5 Things To Know About Hugh Hefner’s New Girlfriends

Time is of the essence for 85-year-old Hugh Hefner, so we’re not surprised his fiancee-turned-runaway-bride Crystal Harris has already been replaced. Introducing the Playboy playboy’s newest “girlfriends,” Anna Sophia Berglund and Shera Bechard. After the jump, let’s meet Hef’s new leading ladies. Keep reading »

Is This Princess Diana And Kate Middleton “Newsweek” Cover Tasteless?

The late Princess Diana and the very-much-alive Kate Middleton strut side-by-side on the latest cover of Newsweek. It’s shocking, yes, but it also strikes me as tasteless to play around with the image of a dead person who left behind two children. This Photoshopped cover image appears on a Newsweek double-issue in which editor-in-chief Tina Brown, who published a book about Diana in 2007, opines on what Diana would have been like had she lived to her 50th birthday. (She would have owned an iPhone, got Botox, worn J.Crew, and moved to New York City, Brown imagines.) That is a legitimate enough topic to explore, of course. But Photoshopping Middleton next to her husband’s dead mother in order to sell magazines feels unseemly to me.

What do you think? Tell us in the comments.

[Newsweek]
[The Atlantic Wire] Keep reading »

Nerd Girl Porn: 16 Hot Guys Reading

Hot Guys Reading

In case we haven’t made it perfectly clear; we love books. More importantly, we love men who love books. There’s nothing sexier than a hunk curled up with a good book. Well, the only thing better is if he’s reading it naked. Viggo Mortensen is fully clothed, yes. But this picture of him reading The Lord of the Rings is just … No words. Keep on clicking for more book porn.

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