Alicia Keys, Beyonce, and Other Celebs Made A Powerful PSA About Reasons Black People Are Killed In America

This video is going viral on social media for all of the right reasons. Singer Alicia Keys teamed up with 24 other prominent celebrities to make a powerful PSA against the murder of black people at the hands of both law enforcement and racist individuals. As we all know, there is hardly a day that goes by without another name of a black person being hashtagged because he/she has died as a result of fear and hatred.

Even worse, there is almost always little to no justice for their families. Keys, Beyoncé, Rihanna, Taraji P. Henson, Kevin Hart, Pink, and many others came together in conjunction with the We Are Here Movement and Mic.com to do a video documentary of the everyday acts that led to the end of innocent black lives. “23 Ways You Could Be Killed If You Are Black in America,” known as #23Ways, hit Mic’s Twitter Wednesday and made a powerful impact.

The video comes on the heels of a particularly violent week in which two black men – Philando Castle and Alton Sterling – were violently gunned down on camera for the world to witness. Each celebrity took a moment to state the reason why someone was killed and then a picture of the victim was shown to put a face to the horrible tragedies. At the end, Keys spoke directly to viewers and urged them to go to We Are Here Movement’s website to tell the president and Congress that change is needed right now.

As a black woman, I am well aware of the dangers I face by simply existing. I deal with microaggressions every day and – while it’s not OK – it is a part of my experience as a black person. I’ve been taught to not have a “bunch of folks” in my car and how to respond if I am pulled over. But, the fact is, I can be pulled over for no reason and killed simply because of the color of my skin. It has happened to other women like me, and it will continue to happen as long as there are no repercussions for these vile acts.

But, this video was still a sobering reminder of how many black lives have been taken away for no reason. Wearing a hoodie, selling CDs, failing to use a turn signal, or reaching for a driver’s license shouldn’t be a death sentence.

While many people think celebrities like Beyoncé are somehow immune to or disinterested in the racial problems in America, the truth is, they are still black people who can face the same discrimination. Money can’t change that fact. And, celebs like Pink, Bono, and Adam Levine may not be black, but they understand one basic fact – there is still a major problem with race and the systems that are supposed to protect all people. Check out the PSA video below:

In a world where some people think celebs are too afraid to take a stand and “ruin” their brand, it is great to see these public figures using their fame and influence to stand for justice.