Movie Theatres Are Banning Kids Under Six From R-Rated Movies
Movie theatre chains have been adopting rules to keep young children out of R-rated movies at night, starting with Austin’s Alamo Drafthouse, who instituted a “No 6 After 6” rule that AMC and Cinemark have adopted. Now, though, Regal Cinemas is banning children under 6 from R-rated movies all day.
The Hollywood Reporter says that most of the chains have enacted these policies because of customer complaints about noisy kids or discomfort at watching young children consuming sexual or violent content — and that most of the chains have had very positive feedback. And call me prude, but PRAISE HANDS. The idea of being around five-year-olds while Deadpool makes jack-off jokes is skin-crawling.
The last R-rated movie I saw with a young’un in the audience was The Witch, and I was expecting the kid to get upset, but I realized afterward that part of the equation here is movie volume. Kids can handle consistently loud or consistently quiet movies, but I think we all know from childcare experience that sudden changes in volume are to kids as petting fur backward is to cats.
This will obviously affect parents who can’t get or afford a babysitter, and it’s worth noting that although PG-13 movies are the most lucrative to make, a majority of films — 53 percent — are rated R, which means that these bans cut down significantly on the number of options parents have. But so far, theatre chains are content with the new policies, saying that any lost revenue is more than worth the increased customer satisfaction they’ve been seeing.