The Glorious Return Of Fabio’s ‘I Can’t Believe It’s Not Butter’ Ads

Legendary cheesy romantic 90s model-icon Fabio has returned to the silver screen advertisement world with some throwback ‘I Can’t Believe It’s Not Butter’ commercials and we are so happy!

We love Fabio especially for his self-awareness, as he is obviously making fun of his retro iconic ads from over 20 years ago.

Take a look at his return to faux-butter stardom here and dream of frolicking in a tub of matted buttery Fabio hair:

[US Weekly]