I think Coke’s #ShareACoke campaign is stupid. Just think of how many germs you’re spreading by sharing your soda with someone just because it says their name on the can. I’m not drinking my “Katie” Coke and then offering it to some other random chick named Katie just because we share the same name, nor would I be accepting one. What if Other Katie has herpes or something?! No, thank you.
Anyway, the McGillicuddys have come up with a ridiculously clever way to use the #ShareACoke campaign to announce they’re expecting. I’ve seen a lot of clever pregnancy and birth announcements in my day— a Taylor Swift-inspired announcement, a hip-hop announcement and a time lapse video of a pregnant belly, to name a few— but this one takes the cake. See how the couple used the soda’s social campaign to reign supreme in the pregnancy announcement world (and also why they should probably get free Coke for the rest of their lives.)