Ugh: Barilla Pasta Chairman Serves Up A Heaping Scoop Of Homophobia

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Barilla Pasta Anti-Gay

This has been a bad, bad week for Italian public relations. On the heels of Melissa Gorga’s horrifying claims in her book, Love Italian Style, that emotional abuse and marital rape = “just being Italian LOL!”, Guido Barilla, the chairman of Barilla Pasta, went on the record yesterday in an Italian newspaper with some good ol’ fashioned homophobia:

“We won’t include gays in our ads, because we like the traditional family. If gays don’t like it, they can always eat another brand of pasta. Everyone is free to do what they want, provided it doesn’t bother anyone else.”

Just FYI, Barilla, that does bother a lot of people. It bothers me enough that I will not be purchasing your brand of pasta again, and thousands of other people have had the same response: a massive boycott is currently being organized by politicians and LGBT activists in Italy and around the globe. The president of Equality Italia summed it up just perfectly: “We accept [Barilla's] invitation to not eat his pasta.” I hope De Cecco is ready for an influx of new customers who don’t appreciate anti-gay undertones in their fusilli. [Buzzfeed]

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