There’s An Unexpected Downside To Wearing Target x Phillip Lim’s BOOM Sweatshirt

By: Amelia McDonell-Parry / September 25, 2013

Yesterday, I debuted my new Phillip Lim for Target sweatshirt in What Are We Wearing and on the streets of NYC. The pop art-inspired crewneck sweatshirt says BOOM in bright red letters on the front and I seriously dig it. But there’s one problem. Yesterday, no less than three men were inspired to integrate the word “boom” into their catcalling repertoire. I heard the following as I ran errands and then made my way home after work:

  1. “Mmmm, mmm, boom boom boom, girl.” — guy in a car who pulled up next to me at a crosswalk
  2. “Ooh, BOOM. I like that.” — dude walking towards me, who emphasized his point by lasciviously licking his lips
  3. “Damn, I’d bet you’d make me go boom. What’s your name?” — guy behind me in line at the deli

So yeah, consider yourself warned. Still gonna rock the hell out of my sweatshirt, even if bitch face becomes its necessary accessory.