Southern California Whole Foods shoppers will now be able to stock up on fresh vinyl during their next grocery shopping trip. No, vinyl is not a new, leafy green hybrid that people are eating. I’m talking about records. Last week, the grocery store opened record stores in five of its 340 locations. While perusing the aisles for overpriced, artisan chocolate (which I happen to love so much that paying $8 a bar seems like NBD), you can cruise for the new Daft Punk album, that Rolling Stones record that’s missing from your collection or purchase a pair of LSTN headphones – the company donates a portion of the proceeds to charity.
“This launch isn’t just about stocking our shelves with something new and different — it’s about listening to our shoppers and giving them access to the things they want — whether it’s their favorite cheese or their favorite way to enjoy music,” said Whole Foods exec, Mike Bowen. Eating manchego while spinning Fleetwood Mac. I could get down with that. [Time]